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The Yellow River has been continuously flowing for 23 years (first-line investigation)

  Core reading

  On September 18, 2019, General Secretary of the Supreme Leader emphasized at the symposium on ecological protection and high-quality development of the Yellow River Basin that the Yellow River should be a happy river for the benefit of the people.

  We will jointly do a good job in great protection and jointly promote great governance. For the sake of the mother river, an exploration of river protection and management is carried out in the Yellow River. Implement unified water management and dispatching, carry out deep water saving and water control, and systematically control soil erosion … … The water resources department regards great protection as the key task, and makes good use of water resources strictly from a narrow tube and carefully calculates and uses water resources. From 1999 to August this year, the Yellow River has been continuously flowing for 23 years.

  Dongying, Shandong, the Yellow River estuary.

  The river flows towards Wan Li, flowing, spreading and entering the sea. Here, I witnessed the Yellow River’s appointment as scheduled for 23 consecutive years.

  Once upon a time, because the Yellow River was cut off, it was another scene here. Sand covers the riverbed and birds stay away from home. From 1972 to 1999, during the 28 years, the main stream of the lower Yellow River was cut off for 22 years. When the cut-off was the most serious, it was 704 kilometers away from the estuary. At one time, the river ecosystem was on the verge of collapse, the wetland area shrank, and the production and life of the people were affected.

  Protecting the Yellow River is a great plan for the great rejuvenation of the Chinese nation. Since the 18th National Congress of the Communist Party of China, the Central Committee of the Communist Party of China has attached great importance to the protection and management of the Yellow River, made overall plans to promote water resources management, intensive and economical utilization of water resources, and water environment restoration, so as to "relax the muscles and show the bones" for the mother river.

  Up to now, the Yellow River has been continuously flowing for 23 years.

  Looking forward to water — —

  "Before and after 1997, there were 226 days without monitoring the flow; Today, the Yellow River Delta is full of vitality. "

  Venue: Lijin Hydrological Station, Dongying, Shandong — — The last hydrological station before the Yellow River enters the sea

  "If the flow is cut off, just look at Lijin Station." Lijin Hydrological Station of the Yellow River Conservancy Commission is the last hydrological station before the Yellow River enters the sea.

  Zhang Li, who works here, still remembers, "Before and after 1997, there were 226 days when no traffic was monitored; Today, the Yellow River Delta is full of vitality. " When no water enters the sea, it dries up and spreads a little, the sea water erodes the coastline, glistening alkali turns out of the ground, and the species of offshore organisms decrease … …

  Where did the water of the Yellow River go?

  "In the past, the dense water intakes on both sides of the strait were like straws reaching out to the Yellow River, diverting water out of order, and guarding the river downstream without water." Zhang Li was deeply touched.

  The symptom of the Yellow River’s cut-off lies in the uncontrolled use of water, which exceeds the water resources carrying capacity of the Yellow River. A set of data highlights the tension between people and water: the Yellow River accounts for 2% of the country’s river runoff, supporting the water demand of 12% of the country’s population and 17% of cultivated land.

  Water use must move from disorder to order. Unified regulation of water quantity has become the key to control the Yellow River. "With the continuous flow of the Yellow River as the goal, the state will set the total amount first, and then divide the water consumption in various places, which will be uniformly dispatched every month and every quarter, and important sections will be monitored regularly." Ke Sujuan, deputy director of the Water Resources Management and Dispatching Bureau of the Yellow River Conservancy Commission, introduced.

  On March 1, 1999, the first water dispatching instruction was issued from the Yellow River Water Conservancy Commission in Zhengzhou, Henan. This is a precedent for the unified regulation of water quantity in large rivers.

  Ten days later, on March 11th, the Yellow River resumed flow, and Lijin Hydrological Station ushered in the long-lost Yellow River water.

  The situation of that day is still fresh in Zhang Li’s memory: "We started the hanging box with the current meter and immediately put it into the forecasting work." 14.4 m3/s, 109 m3/s, 663 m3/s … … In a few days, the flow into the sea has been increasing.

  "The wetland area has gradually expanded, with more birds inhabiting and biodiversity restored." Zhang Li counts changes.

  Since the unified water regulation of the Yellow River, more than 670 billion cubic meters of water has been supplied to the basin and related areas, which has supported the economic and social development and ecological civilization construction of the basin and related areas.

  Water transfer — —

  "Thousands of water intakes in the Yellow River have set quotas."

  Venue: Head Gate Management Office of Liuyuankou Canal, Kaifeng, Henan — — The top of the Yellow River when it is cut off most severely.

  There is no precedent to carry out unified water regulation in large rivers. How to adjust it?

  Kaifeng, Henan Province, the first sluice management office of Liuyuankou Canal of the Yellow River Conservancy Committee, a sluice is like a "faucet", which draws water from the Yellow River to moisten the fertile fields. It is more than 700 kilometers away from the estuary, and it is also the top end of the Yellow River when it is most seriously cut off.

  Shortly after the first water dispatching instruction was issued, the management office received the water quota — — Adjust 150 million cubic meters of Yellow River water every year. Qi Shushan, then the director of the management office, was worried: "In the past, the maximum amount of water diversion was 1 billion cubic meters per year, ‘ Faucet ’ Greatly tightened. "

  Almost at the same time as the water dispatching instruction, it was the local villagers’ incomprehension: "The water is so small, can the ground be watered thoroughly?" … … At the peak of water use, nearby villagers gathered around the gate to beg for water.

  Qi Shushan patiently persuaded the villagers, "What is the taste of a day without water? Everyone has tasted it. Both upstream and downstream are used sparingly, so that everyone can drink the Yellow River water. "

  According to the dispatching requirements, the management office collects the water demand, reports the plan step by step in advance, and issues it for implementation after approval by the competent department. The water consumption is less, but the crops in this season have a bumper harvest, and everyone’s hanging hearts are also put down.

  "Like the Liuyuankou Canal Head Gate Management Office, thousands of water intakes in the Yellow River have set a quota. The unified management and dispatching of water quantity reflects the fine scientific management of water resources. " Ke Sujuan said that in many years of practice, the water resources management model of "the state uniformly distributes water, the provinces (regions) are responsible for water distribution, the total water consumption and cross-sectional flow are controlled, and the important water intakes and key reservoirs are uniformly dispatched" has gradually matured.

  Water saving — —

  "What is water saving? On the way from irrigation area to Tiantou, the less the Yellow River water is lost, the better."

  Venue: Dayudu Irrigation District, Yuncheng, Shanxi — — High irrigation project of diverting water from the Yellow River and national large-scale irrigation area

  The Yellow River in Wan Li cuts across the mountains and passes through the Shanxi-Shaanxi Gorge.

  In Dayudu Irrigation District, Ruicheng County, Yuncheng City, Shanxi Province, a series of water pipes climbed on the loess high slope with thousands of ditches and valleys, which led the Yellow River water to rise more than 300 meters and irrigated more than 500,000 mu of fertile land.

  More than 1,000 mu of farmland owned by Hu Tianni, a large grain grower in Ruicheng County, "drank" the Yellow River water. Summer crops are good, autumn crops grow well, and water is the key.

  Datian sticks out a sprinkler every 18 meters, taps the mobile phone, the water pump starts, and the trickle flows along the pipeline at a depth of 1 meter underground to the ridges. "In recent years, I have invested in the purchase of buried sprinkler irrigation equipment, from flood irrigation to small irrigation, and the water consumption per mu has been reduced from 150 cubic meters to below 60 cubic meters." Hu Tianni said.

  A ballad tells the story of the "difficulty in using water": living along the Yellow River, drinking water is more difficult than oil, surging water flows eastward, and drought makes people worry. In 1993, Hu Tianni contracted more than 20 mu of land. At the peak of water use, she had to carry a pump to the Yellow River to pump water day and night, and it would take ten days to water it at least once.

  "The Yellow River water is hard-won, so we should use it carefully." Today, with sprinkler irrigation equipment, Hu Tianni’s more than 1,000 mu of wheat saves 480,000 cubic meters of water, saving more than 160,000 yuan. After tasting the sweetness, Hu Tianni is more energetic, and new technologies such as sprinkler irrigation equipment, sensors and Internet of Things are constantly introduced.

  From the field to the source, water-saving technology has gradually covered all links, and the water-saving transformation of Dayudu Irrigation District has been continuously promoted.

  "What is water saving? On the way from the irrigation area to Tiantou, the less the Yellow River water is lost, the better. In technical terms, it is to improve the effective utilization coefficient of irrigation water. " Dang Chao, director of the secondary station of Dayudu Irrigation District Hub, said.

  Water flows from the Yellow River to the bucket canal. Douqukou is the place where the irrigation area delivers water to the masses. "In the past, there were different standards for measuring weir and draft gauge at the mouth of the bucket, and there was no accuracy in how much water was put." Dong Zengwu, director of the Dayu River Pumping Project Administration, introduced. After repeated tests, a steel plate weir with uniform specifications was installed in the irrigation area, with higher accuracy and consistent standards.

  The flowmeter on the canal is also related to water saving. There is a lot of sediment in the Yellow River, and the errors of ultrasonic and radar flowmeters are large. "We started technical research and improved more than 10 functions of magnetostrictive flowmeter." Dong Zengwu introduced.

  At present, the effective utilization coefficient of irrigation water in irrigation area is 0.5518, which is 0.0818 higher than that before the implementation of water-saving reconstruction and continuous construction supporting projects, and the average irrigation water per mu is 191 cubic meters, which is 67 cubic meters lower than that before the implementation of the project.

  Through the promotion of water-saving agriculture and the implementation of water-saving transformation in irrigation areas, the effective utilization coefficient of farmland irrigation water in the Yellow River Basin has increased from 0.554 in 2019 to 0.566 in 2020, and the actual average irrigation water consumption per mu of cultivated land is lower than the national average.

  The biggest contradiction in the Yellow River Basin is the shortage of water resources, and the utilization rate of water resources is as high as 80%. "To manage the Yellow River, we must fight hard to save water and control water, insist on setting the city, land, people and production by water, and make good use of water resources carefully." Jing Ming, chief engineer of the Water Conservation Center of the Yellow River Water Conservancy Commission, introduced.

  Water control — —

  "This means that more sediment stays in the ditch and more water turns into clear water and gradually flows into the Yellow River."

  Venue: Suide Scientific Experimental Station of Soil and Water Conservation, Jiuyuangou Valley, Yulin, Shaanxi — — An experimental station for water and soil control for 70 years.

  Less water and more sediment, and the disharmony between water and sediment are the fundamental crux of the Yellow River.

  Jiuyuangou, located in Suide County, Yulin City, Shaanxi Province, is one of thousands of gullies in the Loess Plateau, and the vertical and horizontal gullies connect the Wuding River, a tributary of the Yellow River. A soil and water conservation experiment that has been carried out for 70 years has explored the solution for water control and sand control.

  Maliangou Village is located in Jiuyuangou, with fruit trees in the mountains and crops in the valleys. "Take apples as an example. The transfer fee for each acre of hillside is 55 yuan, and each person gets a bonus of 230 yuan every year. There are still 76 villagers working in the orchard, and one place can give birth ‘ Sanjin ’ 。” Wang Jianxiong, secretary of the village party branch, said, "Apple roots are deeply rooted and branches are scattered, which is still a way to prevent soil erosion ‘ Good hand ’ 。”

  All this benefits from soil erosion control. In 1952, Suide Scientific Experimental Station of Soil and Water Conservation of the Yellow River Conservancy Commission was established. Researchers waded through mountains and rivers and surveyed the terrain. In the second year, the first warping dam in northern Shaanxi was built in Maliangou village.

  Li Wenyuan, a villager, often heard the old people mention this dam. "The dam stops the sediment, and the water is drained from the building, leaving the soil behind. Layers of loess slowly silted the Cheng Liangtian in front of the dam. In a few years, in front of the warping dam ‘ Long ’ More than 150 acres of fertile land. "

  "Silting dams can not only maintain soil and water, but also increase food production, which has become an effective measure." Party Weiqin, chief engineer of Suide Soil and Water Conservation Science Experimental Station, introduced.

  Subsequently, a series of silt dams rose from the ground. However, at that time, the construction standard of warping dams was low and the flood control ability was poor. A heavy rain many years ago caused many warping dams in Jiuyuangou to collapse.

  "From a painful experience, the standards, methods and materials for dam construction should be upgraded." Dang Weiqin said that the experimental station carried out a new round of exploration and put forward the idea of building a "warping dam system". "Large dams can play a role in intercepting floods and protect the safety of small and medium-sized warping dams downstream." Nowadays, in Jiuyuangou, large, medium and small warping dams cooperate with each other to form a relatively stable dam system, which greatly improves the safety performance of warping dams.

  Continue to build warping dams and use engineering measures to maintain soil and water, or plant trees and grass and take biological measures? We set up "three lines of defense" from the bottom of the ditch, the hillside to the top of the beam: at the top of the beam, we will carry out grass-field rotation and plant economic forests; Planting soil and water conservation forest and artificial pasture on the hillside; At the bottom of the ditch, build large, medium and small warping dams according to local conditions. "Biological measures, agricultural measures, and engineering measures are combined, and layers of fortification and storage are stopped." Dang Weiqin said, "This means that more sediment stays in the ditch and more water turns into clear water and gradually flows into the Yellow River."

  Not only Jiuyuangou, but also small watershed comprehensive management projects have been continuously promoted. In recent years, the area and intensity of soil and water loss in the Yellow River Basin have been continuously "double declining".

Is there a "golden week" on the winter solstice? Let’s see how the ancients had a holiday on the winter solstice.

Cover journalist Li Yuxin
"Midwinter is booming, and the green grass is still growing." In the middle of winter, the leaves fall and the grass withers, and the land is full of depression. But in the cold winter, do you also look forward to the new year and the Lunar New Year? Don’t worry, with the arrival of the solar term winter solstice, the atmosphere of the New Year can be "arranged" in advance.
On December 22nd, the winter solstice, which marks the beginning of the cold season, arrived as scheduled. This is not an ordinary solar term. It is not only one of the "four seasons and eight festivals", but also a traditional festival of ancestor worship in China. In ancient times, there was a saying that "the winter solstice is as big as a year". "In the past, Chengdu people called the winter solstice a small year, which was a very lively day." Liu Xiaochang, a folklore expert, said that in the old days, Chengdu folks circulated to plow the fields on the winter solstice, which could get rid of the grass roots forever, so this day was also called the "Grass King’s Club". "At the same time, it is still fashionable to worship ancestors, kill pigs, bacon sausages, eat mutton soup and so on."
Folk expert Liu Xiaochang
The shortest day and the longest night. After the winter solstice, the days in the northern hemisphere increase day by day. Therefore, in the eyes of the ancients, the winter solstice is an auspicious day, just as Han Shu said: "The sun is shining on the winter solstice, and the monarch is long, so congratulations." This day is an auspicious day, which indicates that it is a great celebration. Therefore, the ancients thought that the winter solstice was as important as the New Year, so the winter solstice was also called "sub-year-old". Want to know how the ancients had a holiday on the winter solstice? That definitely makes you envious.
The winter solstice is as big as a year, with a maximum of seven days of "Golden Week" holiday.
"The winter solstice is as big as a year", this folk proverb is believed to be familiar to many people. Whether we eat jiaozi, mutton soup or glutinous rice balls, we can still see the importance attached to this solar term despite the regional differences between the north and the south. "According to legend, the winter solstice is the New Year’s Day of the last generation in history." Liu Xiaochang said that it was said that since the Zhou Dynasty, Zhou people had the custom of offering sacrifices on the winter solstice (November).
According to documents, as early as the pre-Qin period, there was a ritual of offering sacrifices to ghosts and gods on the winter solstice. "Zhou Li, Chunguan Zongbo, Third Dasi Music" contains: "Winter solstice, played on the mound on the ground, if the music changes six times, the gods will all fall, and you can get the ceremony."
At the same time, according to the "Taiping Yu Lan", "From the beginning of the winter solstice, the owner and his ministers will have fun for five days, and all the people in the world will also have fun for five days to welcome the ceremony of the solstice." According to legend, the Han Dynasty had to take five days off from the winter solstice, and in the Tang and Song Dynasties, officials at home and abroad had seven days off during the winter solstice, which was called the ancient "annual leave" and equivalent to the "Golden Week" today. It is also recorded in the Dunhuang document Zheng Yuqing’s Shuyi: "On the Yuan Zheng and the Winter Solstice, it is allowed to take a vacation for seven days, the first three days and the last four days."
In the Northern Song Dynasty, people in the Northern Song Dynasty even referred to cold food, winter solstice and New Year’s Day as three festivals, and celebrating the winter solstice was as lively as celebrating the New Year. In the "Tokyo Dream of China" written by Senator Meng, he once wrote: "On the winter solstice in November, this festival is the most important in the capital. Although the poor have accumulated false pretences in a year, it is easier to get new clothes, prepare meals and enjoy worshipping their ancestors today. The official put off the robot (a kind of opera) to celebrate the exchanges, just like the New Year Festival. " It can be seen that, regardless of wealth, men, women and children, people in ancient times would buy new clothes, sacrifice their ancestors and enjoy delicious food on the winter solstice. In addition, the Records of Jiaxing written by the Ming Dynasty also recorded: "The winter solstice is sacrificed first, and the crown is covered with congratulations, such as New Year’s Day ceremonies."
"In the eyes of the ancients, the winter solstice is the transformation of yin and yang, so people attach great importance to the winter solstice. In the Han Dynasty, the winter solstice was the festival, and congratulations were held and holidays were held, and relatives and friends gave each other delicious food. During the Tang and Song Dynasties, the winter solstice was a day to worship the heavens and ancestors. So … The winter solstice is as big as a year’, which is a unique winter solstice custom formed for thousands of years. "
The map of eliminating cold in 1999 (according to Wuhou Temple Museum)
After counting 9981, winter comes to an end and spring comes.
"In 1929, the bosom; 3949, freezing pigs and dogs; 5969, see the willows along the river; In 7963, pedestrians on the road stripped off their clothes; In 9981, Zhuang Jiahan was in Tian Zhongli. " Have you ever heard this song "The Song of Eliminating Cold in 1999" (also called "Counting Nine Songs"), which was familiar to people in the old days?
Although the winter solstice is an auspicious day to celebrate exchanges in ancient times, it also means that the coldest day of the year is coming. In ancient times, there was no accurate weather forecast, and people invented a folk method to calculate the dates of cold weather and warm spring flowers, which was called "Counting Nine", also known as "Winter Nine Nine".
According to the folk algorithm, the number nine is counted from the beginning of the 24 solar terms winter solstice, and it is also said that it is counted from the winter solstice. Count nine every nine days, and so on. "Generally speaking, it is the coldest time in March 9th, which is the coldest time in a year. There is a saying of’ 3949, freezing pigs and dogs’. " When nine "nine days" are counted, that is, 9981 days are counted, then spring is deep and warm, and everything is full of vitality. It is time for spring ploughing.
"In the past, dolls had a special pastime in the winter season, that is, drawing the" Nine-Nine Cold Relief Map ". Engraving printing in Chengdu is very popular. Every winter solstice, there are large and small book shops around Wolong Bridge. A small table will be placed at the door to sell all kinds of "Nine-Nine Cold Relief Maps". These cold relief maps are very elegant and exquisitely designed, adding a lot of interest to the long and lonely winter. " As long as you finish painting this "Nine-Nine Cold Relief Map", the days of spring flowers are just around the corner.
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When the house is guaranteed: the latest progress of Country Garden

Recently, Xiaolin Li, vice president of Country Garden Holding Group, and Zou Hao, president of Country Garden in Jiangxi and Fujian, as safety officers, went deep into the first-line projects in Jiangxi and Fujian to carry out safety production inspection, and inspected the implementation of the Group’s safety production management system and safety production control measures. In terms of safety production, Country Garden always adheres to the safety bottom line, puts the safety production policy of "safety first, people-oriented" in the first place, implements the daily safety management of each project, and lays a solid foundation for ensuring the delivery of houses.

| Xiaolin Li, Vice President of Country Garden Holding Group, went to visit the region.

|Xiaolin Li, vice president of Country Garden Holding Group, went to visit the region of Jiangxi and Fujian.

Recently, Jiang Jun, president of Country Garden Guangdong Region, went to Dongguan, Huizhou, Chaozhou, Jieyang, Shantou, Meizhou, Heyuan and other places to inspect the projects. During the field visit, Jiang Jun learned in detail about the construction progress, delivery plan and challenges of each project, and put forward clear requirements for the construction quality and safety control of the project, requiring the project team to go all out to promote the construction progress and ensure the delivery of the house on time on the premise of ensuring safety and quality. At the same time, he encouraged the project team and the construction unit to strengthen their confidence, maintain high morale and team spirit, overcome various problems together, and present a satisfactory answer sheet for the owner.

| Jiang Jun visited Country Garden in Meizhou.

| Jiang JunexistMeizhou Ketianxia Country GardenPatrol plate

In order to better achieve the goal of ensuring the delivery of houses, Wu Di, President of Country Garden Central China Region, visited Huangshi, Hubei, Chenzhou, Yongzhou, Shaoyang and Changsha in recent days. In view of the project construction, Wu Di coordinated and solved specific problems on the spot to help improve the quality and efficiency of the project operation. During the inspection tour, Wu Di carefully inspected the quality and fresh-keeping situation of the demonstration area, and asked the project department to provide the best display props for the marketing work to help sales and ensure cash flow.Wu Di emphasized that ensuring delivery is the top priority at present, and all districts and projects should attach great importance to it, emancipate their minds and do everything possible to promote it.

| Wu Di toured in Huangshi, Hubei.

| Wu DiPatrol in Huangshi, Hubei Province

A few days ago, Song Kai, President of Henan Region, went deep into the project sites of Pingdingshan Country Garden Phoenix City, jia county Country Garden Longxitai and jia county Country Garden to inspect the fresh-keeping situation of the delivery garden and the safety details in the construction process. During the inspection tour, Song Kai asked the project team to put safety first, strengthen the investigation of hidden dangers, and quickly rectify the problems found to ensure construction safety; For the projects that have been handed over, Song Kai requires all projects to pay attention to greening and maintenance, cleaning of the garden area and satisfaction of the owners, so as to repay the trust of the owners with timely, safe and high-quality delivery.

| Song KaiPatrol in Country Garden, jia county

In order to put an end to the hidden dangers of major safety accidents, Sichuan-Yunnan region has actively carried out the safety activities of "Safe Elevator" and strictly implemented the requirements of six-step operation, pre-operation commitment and post-operation inquiry for large-scale equipment. Every month, the general contractor is required to organize special training for foreign elevator drivers and watch accident cases. Each equipment is hung with a sign of "Safe Elevator". The foreign elevator drivers are not only familiar with the inspection and maintenance of related equipment, but also familiar with the most basic safety knowledge, which plays the role of "part-time safety officer". For workers who do not wear safety protection articles correctly, the elevator drivers are not allowed to take the elevator, thus eliminating potential safety hazards from details.

| "Safe Elevator" signboard

|"Safe Elevator" signboard

Country Garden Henan area strictly implements the Group’s safety management and control in safety management, continuously improves workers’ safety education, and effectively protects workers’ life safety, including daily safety morning meeting and organizing safety education meeting for all employees at the beginning of each month. According to the construction stage, it emphasizes the key points of safety management and control, selects excellent monthly safety teams and individuals, and improves the safety awareness of all employees. In the management of safety violations, we should take a more realistic attitude, persuade by relatives and copy safety rules, so that workers can deeply feel the irresponsibility of illegal operations to themselves and their families. In addition, the area also improves workers’ sense of belonging and security to the project through excellent team discussion, creates an atmosphere where everyone speaks and understands safety, and does not let go of every hidden danger, so as to solidly manage safety and provide solid guarantee for the regional delivery guarantee.

|Excellent team forum

Country Garden Shanghai-Sulu region regularly implements the basic actions of safety management and control, carries out safety education and publicity activities in various forms and in a normal way, strengthens terminal linkage, ensures standardization of management actions, tamps the safety foundation with three "persistences" and builds a safe defense line. First, insist on physical examination and safety education before entering the site, which not only keeps the safety bottom line but also ensures the construction progress; Second, adhere to the eight standard actions of safety morning meeting to improve workers’ safety awareness; Third, adhere to the management of violating the rules and regulations, implement a series of actions such as watching accident cases, contacting relatives by telephone, signing safety guarantee letters, and teaching the team to sit together, so that safety can form a basic consciousness in the minds of all team workers, lead the safe development of the project with safety culture, and escort the realization of the goal of ensuring the delivery of houses.

| Country Garden Shanghai-Sulu Area Pre-entry Safety Education

|Safety education before entering the country garden Shanghai-Sulu area

At present, all regions of Country Garden are actively promoting the project construction and delivery work, and through effective quality and safety control, we will go all out to ensure the smooth completion of the delivery task.

(Country Garden)

[High-quality development industry research] China, Spring Festival travel rush

 On January 15th, in the maintenance depot of motor vehicle application in Langfang, Tianjin EMU of China Railway Beijing Bureau Group Co., Ltd., mechanics carried out inspections overnight to ensure the safety of Spring Festival travel rush. Xinhua News Agency reporter Wang Xiaoshe

 January 17, CR400AF— AE— No.2398 Fuxing intelligent moving sleeper train slowly entered motor vehicle application, Shenzhen, Guangzhou EMU. Xinhua News Agency reporter Mao Siqian photo

  Entering the peak of Spring Festival travel rush in 2025, the major railway stations, passenger stations and airports are already crowded. During the period of Spring Festival travel rush this year, the cross-regional mobility of the whole society is expected to reach 9 billion person-times.

  Since it first appeared in newspapers and periodicals in 1980, the word "Spring Festival travel rush" has been closely associated with Chinese. On January 18th, 2023, General Secretary of the Supreme Leader visited the railway passenger transport cadres and workers by video link, and pointed out that Spring Festival travel rush is a major event that concerns the vital interests of the people, economic development and social stability.

  Spring Festival travel rush, a unique scenery in China, bears the good wishes of the reunion of hundreds of millions of people. This "the largest periodic migration of human beings" is undoubtedly a big test of transportation ability and organizational ability. What’s the solution to the problem? China used decades of efforts to hand in an answer sheet that satisfied the people.

  From the low-speed and slow-moving of imported locomotives to the galloping of China Fuxing in China, from the railway-oriented to the "iron public machine water", from queuing all night to buying tickets on the palm — — Since the reform and opening up, especially since the 18th National Congress of the Communist Party of China, China has taken various measures to meet people’s travel needs, and the situation in Spring Festival travel rush has undergone tremendous changes. From this, we can not only see the rapid development of the transportation industry, but also highlight the great progress and vitality of China’s economy and society.

  Traffic progress improves the level of transportation capacity.

  On September 25, 2023, the supreme leader of president sent a congratulatory letter to the Global Sustainable Transportation Summit Forum, pointing out that building a safe, convenient, efficient, green, economical, inclusive and resilient sustainable transportation system is an important measure to support the high-quality development of the service economy and society and realize the beautiful vision of "everyone enjoys his trip and things flow smoothly".

  Solving the Spring Festival travel rush problem is the key breakthrough to realize "people enjoy their activities and things flow smoothly". What is the difficulty of Spring Festival travel rush?

  The difficulty lies in the mismatch between supply and demand.

  "China’s rapid economic and social development has brought huge transportation demand, which is also the endogenous driving force for our transportation development." Li Yang, vice minister of the Ministry of Transport, said.

  In the late 1970s, two major events profoundly affected Spring Festival travel rush’s traffic.

  First, the national college entrance examination was resumed in 1977. In 1978, the number of tourists sent to Spring Festival travel rush increased greatly, and the increase of students returning home for the Spring Festival was one of the main factors, and students began to become an important source of passenger flow in Spring Festival travel rush. Second, with more and more rural surplus laborers going out to work, a surging tide of migrant workers has formed, and the return of migrant workers during the Spring Festival has become another important source of passenger flow. These two events laid the foundation for the rapid development of Spring Festival travel rush passenger flow.

  With the deepening of reform and economic development, especially since the 18th National Congress of the Communist Party of China, China’s economic vitality has continued to grow in generate, residents’ income has maintained growth, and personnel flow has become more frequent. Take the Pearl River Delta as an example. Before the reform and opening up, there were less than 1 million migrant workers. By 1991, this number had increased to 5 million; By 2017, it will increase to more than 47 million. All these have promoted the rapid growth of passenger traffic in Spring Festival travel rush.

  The difficulty lies in structural imbalance.

  During the period of Spring Festival travel rush, the passenger flow was not only large, but also unbalanced, which increased the contradiction between supply and demand.

  Wang Hongye, a researcher at the Institute of Electronics of the Institute of Iron Science and Technology, explained that on the one hand, there is an imbalance in time. During the Spring Festival, everyone’s travel time is highly consistent, and demand is concentrated. During Spring Festival travel rush, especially during the Spring Festival holiday, the passenger flow in the tense direction is several times higher than usual.

  On the other hand, it is the imbalance in direction. Before and after the Spring Festival, the superposition characteristics of "four streams" such as student flow, work flow, family visit flow and tourist flow are obvious, and the demand for transportation capacity between the labor input places such as Beishangguangshen and Shenzhen and some important labor export places is obviously higher than other areas. At the same time, the passenger flow also has obvious one-way characteristics, and there are often cases where tickets cannot be grabbed in one direction, but there are a large number of tickets left in the opposite direction.

  Many factors make it difficult to go home for the New Year.

  "In Spring Festival travel rush, 100% overload of trains was common. It is good to sit on four people in three seats, and it is also a good position to lie under the seat. There are people on the back of the chair and the luggage rack, and all the people in the toilet are squatting or standing. " Zhu Haibin, who has worked in Guangzhou Railway Station for more than 40 years, recalled that in order to let more passengers go home for the New Year, the railway department thought of many ways, such as changing the hard sleeper lower berth into a scattered seat for sale, increasing the sale of seatless tickets, and transferring some substitute buses from the railway bureau with small passenger flow to reinforce the railway bureau with large passenger flow, and so on.

  Because the transportation capacity can’t keep up with the traffic volume, the passenger traffic statistics of Spring Festival travel rush are calculated based on the transportation capacity for a long time.

  How to improve transportation capacity?

  The first is to speed up. Since 1997, in just 10 years, China’s railways have experienced six speed increases, the railway network has been greatly improved, the layout has been further optimized, and the degree of electrification has been greatly improved.

  However, the speed increase of existing lines will eventually be limited, and further improvement of transport capacity requires a breakthrough in transportation technology at a higher level. It is necessary to improve the ability of self-reliance and self-reliance in science and technology, master core technologies, and build China’s own cars.

  In 2004, in order to achieve the goal of railway leap-forward development, the former Ministry of Railways adopted the mode of "introducing, digesting, absorbing and innovating" to develop high-speed rail. On August 1, 2008, China’s first high-speed railway with a speed of 350 kilometers per hour — — Beijing-Tianjin Intercity Railway officially opened for operation.

  Since the 18th National Congress of the Communist Party of China, railway construction has reached a new level. According to the relevant person in charge of the Ministry of Science and Information Technology of China State Railway Group Co.,Ltd., under the strong leadership of the CPC Central Committee with the Supreme Leader as the core, China Railway has unswervingly taken the road of independent innovation, independently developed a large number of scientific and technological innovations represented by Fuxing EMU, and built a complete set of high-speed rail technology system covering three major fields of high-speed rail engineering construction, equipment manufacturing and operation management. China high-speed rail has achieved historic progress from catching up to leading, and high-speed rail technology has set an international benchmark.

  The speed keeps setting a new record. At 9: 30 on December 29th, 2024, on the circular test track, two CR450 EMU trains with a speed of 400km/h made their debut. The two head schemes of "Flying Arrow" and "Eagle Falcon" were particularly eye-catching, and the main indicators such as the operating speed, energy consumption, interior noise and braking distance of the prototype were internationally leading, which marked a major breakthrough in the "CR450 Science and Technology Innovation Project".

  Build to achieve intelligent breakthrough. Since the 18th National Congress of the Communist Party of China, the intelligence of railway construction has advanced by leaps and bounds. On December 26, 2024, the Shanghai-Suzhou-Lake high-speed railway was put into operation. Li Tuo, general manager of China Railway Electrification Bureau No.1 Company, introduced that during the construction of Shanghai-Suzhou-Lake Railway, the "platform on the cloud" of the high-speed railway four-electricity project was innovatively built — — Intelligent construction center, through the use of 5G, Internet of Things, edge computing, BIM, digital twinning and other technologies to build a data center, collect and share construction data, improve efficiency, optimize processes, and make the project connection smoother. "We have also completed and opened a joint construction ‘ Belt and Road ’ Milestone project — — China-Laos Railway and China’s first high-speed rail crossing the alpine zone — — Harbin-Dalian high-speed railway and Beijing-Zhangjia high-speed railway have opened a new era of intelligent high-speed railway. "

  The system is comprehensive and overall leading. At 10: 33 on February 25, 2017, the G65 train left Beijing West Railway Station and ran on the Beijing-Guangzhou high-speed railway, marking the official launch of the prototype of China Standard EMU, which was designed and developed by China and has comprehensive independent intellectual property rights. On June 25th of the same year, China Standard EMU was officially named "Fuxing". The birth and operation of "Fuxing" Chinese standard EMU marks a key step of "from catching up to leading" for China high-speed railway, and China’s railway technology and equipment manufacturing has ushered in a new era.

  The innovative breakthrough of high-speed rail has further consolidated and expanded the leading edge of China’s railways, added new kinetic energy for China to move from a big transportation country to a strong transportation country, and also provided Spring Festival travel rush with more transportation space.

  It is not spring that outshines others, but a hundred flowers blossom in spring. In order to let more people go home for the New Year, we must work together to build a comprehensive three-dimensional transportation network.

  On January 26th, 2024, China’s domestic large plane C919 carried 111 passengers and carried out the first flight to Spring Festival travel rush. On New Year’s Eve, 2024, the domestic large-scale cruise ship "Aida Modu" with more than 4,500 passengers just rolled off the production line, and started a wonderful trip to the sea for the New Year … …

  Focusing on the establishment of a sustainable transportation system, since the 18th National Congress of the Communist Party of China, China has continuously increased its investment in transportation. From 2013 to 2023, the national transportation investment grew at an average annual rate of 8.1%. Among them, the investment in road transportation increased by 10.1% annually, the investment in air transportation increased by 7.3% annually, the investment in railway transportation increased by 4.3% annually, the investment in water transportation increased by 3.2% annually, rural roads were continuously improved, the annual output of new energy vehicles exceeded 10 million, and the charging facilities were continuously improved.

  A comprehensive transportation network with railways as the backbone, roads, water transport, aviation and other modes of transportation has been formed throughout the country, which has achieved the effect of "1+1>2" and improved the convenience of travel and the efficiency of traffic operation.

  Wu Chungeng, chief planner and director of the comprehensive planning department of the Ministry of Transport, introduced that in 2024, the Ministry of Transport compiled and completed the "Main Frame Route Plan of the National Comprehensive Three-dimensional Transportation Network" and planned to implement the quality improvement project of the main frame of the national comprehensive three-dimensional transportation network, which will gradually narrow the gap between the central and western regions and the eastern region, and the regional transportation integration will continue to advance in depth, ensuring the continuous improvement of Spring Festival travel rush’s capacity.

  Technology empowerment improves travel experience

  On October 14th, 2021, when the Supreme Leader of president delivered a keynote speech at the opening ceremony of the 2nd United Nations Global Sustainable Transportation Conference by video, he pointed out that it is necessary to vigorously develop smart transportation and smart logistics, and promote the deep integration of new technologies such as big data, Internet, artificial intelligence and blockchain with the transportation industry.

  Through unremitting efforts, the transportation capacity has been greatly improved, which has been able to meet the daily travel needs, but it is still stretched to cope with the peak passenger flow during Spring Festival travel rush. Even if the capacity potential is maximized, the supply of capacity in some key directions and hot spots during peak hours is still relatively tight.

  "From an economic point of view, traffic construction cannot be designed according to the maximum demand of Spring Festival travel rush, otherwise it will cause huge waste on weekdays. To improve the travel experience, we must use technology to empower and promote the wide application of technologies such as informationization and intelligence." Li Wei, director of the Institute of Urban Transportation and Modern Logistics of the Planning and Research Institute of the Ministry of Transport, introduced.

  It is necessary to strengthen intelligent control and improve the response speed of the traffic system.

  On January 14th, the first day of Spring Festival travel rush, in the comprehensive control room of Beijing North Railway Station, the reporter saw the "passenger service and production management and control platform system of passenger stations" developed by the Institute of Iron and Steel, which is the intelligent brain of Beijing-Zhangjia high-speed railway, the product of China Railway combined with its own actual research and development in the era of big data, and embodies the core content of intelligent stations.

  "This system contains multiple modules, which can realize the comprehensive treatment of various passenger-related businesses such as station passenger service, operation organization, safety prevention and control, equipment management and emergency command." According to the relevant person in charge of Beijing North Railway Station of Beijing Railway Bureau, taking the video linkage module as an example, the video monitoring equipment of Beijing North Railway Station has the function of "monitoring linkage early warning". By setting the video data conditions and analyzing the video content in real time, it is possible to realize timely warning and prompt for situations such as excessive passenger flow density and long queue, and intelligent detection and rapid warning can be realized without manual inspection. At the same time, the system automatically sends an alarm message to the employee’s handheld terminal. After receiving the prompt message, the employee can rush to the scene in time for proper disposal.

  It is necessary to strengthen the guidance of science and technology and improve the standard and optimize service level.

  Driving on the Hangzhou-Ningbo Expressway, the scientific and technological support is more powerful. The Shaoxing Management Center of Zhejiang Communications Group and the high-speed traffic police jointly built 11 unmanned aerial vehicle nests on the main line of Hangzhou-Ningbo Expressway. In case of vehicle violation, breakdown and congestion, the unmanned aerial vehicle immediately took off automatically, and arrived at the accident point to hover before the ground personnel arrived, giving early warning or providing night lighting to remind the company to evacuate quickly and orderly, and at the same time transmitting live video to the monitoring and command center in real time to serve the command and decision.

  More black technologies play a key role at various points: millimeter-wave human body imaging security devices certified by civil aviation A3 are applied at airports in Beijing and Hangzhou, and the average personal security time of passengers can be shortened from 30 seconds to 15 seconds; A self-service robot is put into Changsha South Station, Hunan Province, which can recognize faces and voices, making it convenient for passengers to inquire about the ticket gate and whether it is late or late. A batch of ice condensation early warning systems of Xizhou Expressway are fully put into use, and a terminal can monitor the road surface temperature in real time to ensure the safety of travel; On the Beijing-Hangzhou Canal, the upgraded "Ship Communication" system of Huai ‘an Ship Lock enables ships to pass fully intelligently, and the efficiency is significantly improved.

  It is necessary to strengthen security and ensure the safe and smooth travel of the masses.

  General Secretary of the Supreme Leader attached great importance to traffic safety in Spring Festival travel rush, and stressed that the transportation departments should resolutely implement the requirements of the CPC Central Committee, improve the ability to ensure smooth traffic, ensure the people’s safe and healthy travel, and ensure the smooth and orderly transportation of key materials.

  The person in charge of the Transportation Service Department of the Ministry of Transport said that through the joint construction of the national comprehensive transportation information platform, cross-regional and cross-disciplinary data sharing and business collaboration will be strengthened, effectively supporting risk warnings such as road network congestion in extreme weather. The information chain of emergencies such as highway and waterway transportation and road transportation is established by means of informatization, and emergency management departments are provided with "one-click direct query" of emergency data, which greatly improves the efficiency of incident handling and emergency dispatch.

  In addition to the innovation of traffic management service departments, in recent years, online ticketing system, intelligent navigation system, and "e-road unblocked" highway traffic infrastructure random inspection service have been continuously applied, providing more convenience for people to travel during Spring Festival travel rush.

  Many Chinese are still fresh in my memory. In the past, during each visit to Spring Festival travel rush, there were long queues around the railway station to buy tickets. "At that time, the passengers who bought tickets at Shenzhen Railway Station were all lined up from the station window to the front of the station, which was 10 miles long. Many passengers were all in the whole family and took turns to queue up all night." Wei Yingchun, a passenger attendant at Shenzhen Railway Station who has been engaged in passenger transport for more than 30 years, still remembers the "tragic" degree of Spring Festival travel rush’s ticket purchase.

  The appearance of the Internet, especially the online and continuous improvement of the 12306 ticketing system, ended the long queue for decades.

  In 1996, China began to sell tickets by computer for the first time, which opened the prelude to the automation of railway ticket sales in China. On June 18, 2019, China Railway Corporation was restructured and established China National Railway Group Co., Ltd. This year, high-speed railway station and intercity railways across the country began to implement e-tickets on a large scale, marking the entry of China Railway into the era of e-tickets.

  Different from e-commerce websites, the logic algorithm of railway ticketing system is much more complicated. Taking the calculation of residual tickets as an example, the same line is not only divided into ordinary speed trains and high-speed trains, but also covers a number of operating intervals, and each train has to distinguish different seats … … It may take tens of thousands or even hundreds of thousands of complex calculations to query the remaining tickets only once. According to the data, during the Spring Festival travel rush in 2024, the daily visits of Railway 12306 system peaked at 200 billion times, while the world search giant Google only had 6 billion times.

  Shan Xinghua, chief researcher of china academy of railway sciences Group Co., Ltd. and deputy director of China Railway 12306 Science and Technology Innovation Center, led the team to successfully build a super-large real-time ticketing system with completely independent intellectual property rights and leading global transaction volume after 28 years of efforts. "At the moment, during the rush hour of ticket sales in Spring Festival travel rush, the railway 12306 system can sell more than 1,000 train tickets in one second. This means that you can get all the tickets for a high-speed train in one second ‘ Spike ’ 。” Shan Xinghua said.

  Today, the registered users of Railway 12306 have accumulated over 700 million, and it has become an online and offline integrated ticketing trading platform with the highest number of visits, the largest number of tickets sold and the richest channels in the world, making the long queue of tickets queued in front of the station square a thing of the past and making scalpers lose their living space.

  The significance of Railway 12306 is not only a ticketing platform. Through the analysis of passenger flow big data, it can help the passenger transport department to predict the development trend of passenger flow, optimize the allocation of resources, deeply tap the transportation potential, meet the potential needs of passengers, make correct marketing decisions and maximize the transportation capacity.

  Constant heat accompanied by focus shift

  Spring Festival travel rush in 2025 will last for 40 days from January 14th to February 22nd. According to the forecast of the National Development and Reform Commission, during the period of Spring Festival travel rush, the cross-regional mobility of the whole society will reach about 9 billion person-times, up about 7% year-on-year, and the scale will reach a record high.

  At the same time, new trends and changes have quietly appeared in Spring Festival travel rush.

  "Looking back on Spring Festival travel rush in the past, these years have changed so much … …” In Spring Festival travel rush in 2025, Zhang Xigang, the conductor of Qingdao Passenger Transport Section of Jinan Bureau of China Railway, welcomed the 43rd Spring Festival travel rush and the last Spring Festival travel rush in his career. He experienced the era when China Railway entered the era of bullet trains and high-speed trains, witnessed the transformation of paper tickets into e-tickets, and felt the passengers returning home changed from "walking well" to "walking well". Nowadays, Spring Festival travel rush’s way home is less embarrassed to carry luggage and load, and a little more comfortable to check in and check in. Looking at the changes in Spring Festival travel rush today, Zhang Xigang couldn’t help sighing, "This was unexpected more than ten years ago".

  There are many unexpected situations.

  Unexpectedly, the peak passenger flow in Spring Festival travel rush has been surpassed — —

  Contrary to most people’s impression, Spring Festival travel rush’s passenger flow is still very large, but it is no longer unattainable.

  By horizontal comparison, the single-day peak in Spring Festival travel rush has been surpassed. Although the single-day passenger flow in Spring Festival travel rush has repeatedly hit a new high in the same period in the past two years, in the whole year, the single-day peak has been surpassed by other holidays. Taking railway transportation as an example, according to the statistics of the reporters, the single-day passenger traffic of the railway has reached four record highs in 2023 and 2024. Among them, on October 1, 2024, the railway sent 21.448 million passengers, a record high in a single day.

  By vertical comparison, the business passenger flow in Spring Festival travel rush decreased. Although the turnover of the whole society in Spring Festival travel rush has reached a new high, excluding the influence of the change of statistical methods, the business passenger flow in Spring Festival travel rush has dropped a lot from the peak. According to statistics, in 1981, the railway Spring Festival travel rush exceeded 100 million passengers; In 1984, passengers transported by rail, highway, waterway, aviation and other means were included in the passenger flow statistics of Spring Festival travel rush, reaching more than 500 million passengers that year; In 2014, the passenger flow in Spring Festival travel rush exceeded 3.6 billion, reaching its peak. Since then, the total number has declined. From 2015 to 2019, the total number of passengers sent by Spring Festival travel rush has basically remained at 2.9 billion to 3 billion; From 2020 to 2023, due to the epidemic, the passenger flow in Spring Festival travel rush was greatly reduced; In 2024, due to the change of statistical caliber in Spring Festival travel rush, the cross-regional mobility of the whole society reached 8.42 billion person-times, but eight of them became self-driving trips, and the business passenger traffic was about 1.7 billion person-times, only half of the peak period.

  Unexpectedly, self-driving travel has become the main force — —

  The decrease of business passenger flow also reflects the rapid growth of self-driving travel.

  In Guangdong-Hong Kong-Macao Greater Bay Area, where the traffic is busy, the traffic volume has remained at a high level since the beginning of Spring Festival travel rush, especially the Shenzhong Passage and Huangmaohai Cross-sea Passage, which were opened to traffic in 2024, ushered in the first Spring Festival travel rush University Entrance Examination. As the only direct highway passage between Shenzhen Guanhui and Zhujiang River, the maximum daily traffic volume of Shenzhen-Zhongjiang Passage in Spring Festival travel rush may set a new record of 155,000 vehicles during the National Day holiday last year.

  According to Feng Liguang, director of the Comprehensive Transportation Service Department of the Ministry of Transport, in 2025, the cross-regional mobility of the whole society in Spring Festival travel rush will reach 9 billion person-times, and self-driving travel will remain the dominant position, which is expected to reach 7.2 billion person-times, accounting for about 80% of the cross-regional mobility of the whole society, and the expressway traffic volume will peak in a single day or hit a record high.

  The increase in the proportion of self-driving travel modes has also changed the composition and statistical methods of passenger flow in Spring Festival travel rush. In 2023, Spring Festival travel rush introduced the concept of "passenger flow" for the first time based on the statistics of the commercial passenger traffic of railways, highways, waterways and civil aviation, and included the national passenger traffic of expressway passenger cars into the passenger flow statistics of Spring Festival travel rush; In 2024, Spring Festival travel rush will further expand the statistical caliber, including the passenger trips of ordinary national and provincial buses.

  Unexpectedly, the charging pile has become the focus of attention — —

  Before the arrival of Spring Festival travel rush, in addition to paying attention to the difficulty of buying train tickets, charging piles have also become the focus of attention. When the State Council held a press conference to introduce the situation and work arrangement of Spring Festival travel rush in 2025, it also specifically explained the construction of charging piles and the dispatching situation during Spring Festival travel rush. This all reflects the importance of charging piles, behind which is the great leap of China’s new energy automobile industry.

  At one time, China’s automobile market was dominated by imports and joint ventures. In recent years, China’s automobile industry has sprung up suddenly, taking new energy vehicles and intelligent networked vehicles as breakthroughs, leading the industrial transformation and upgrading and realizing "overtaking in corners". Since 2015, the production and sales of new energy vehicles in China have leapt to the top in the world, and have remained so far. By the end of 2024, the number of new energy vehicles in China reached 31.4 million, accounting for 8.9% of the total number of vehicles.

  Therefore, it has become the focus of the transportation department to ensure the charging service along the highway during Spring Festival travel rush. Gao Bo, head of the Transportation Service Department of the Ministry of Transport, said that fast charging facilities of 120 kW and above are widely used in the national expressway service areas, and super charging stations of 600 kW to 800 kW have been built in Zhejiang, Jiangsu, Guangdong and other provinces to meet the needs of short-term fast charging as much as possible. In addition, mobile emergency charging equipment will be arranged reasonably and charging resources will be allocated as a whole.

  Li Tao said that despite so many changes, overall, the passenger traffic during Spring Festival travel rush is still very large and the task is still very heavy.

  There are advantages in peak transportation capacity. Although the single-day passenger flow record has been surpassed, the passenger flow in Spring Festival travel rush is still huge. For example, in the seven days of the National Day holiday in 2024, the cross-regional mobility of the whole society was 2.003 billion person-times, with an average of 286 million person-times per day; In the eight days of the Spring Festival holiday in 2024, the total number of cross-regional personnel movements in the whole society reached 2.293 billion, with an average daily turnover of 287 million, which was basically the same. Although the cross-regional personnel flow on October 1, 2024 was 331 million person-times, exceeding the peak of return flow on February 15, 2024 (the sixth day of the first month), the remaining six days of the National Day holiday were less than 300 million person-times, while the Spring Festival holiday exceeded 300 million person-times for five consecutive days.

  The increase in self-driving reflects convenience. Less commercial passenger flow is not less demand, but more choices. Since 2015, the number of newly registered motor vehicles in China has exceeded 30 million for 10 consecutive years. By the end of 2024, the number of motor vehicles in China reached 453 million, and the number of vehicles in 96 cities in China exceeded one million. Coupled with the policy of exempting high-speed tolls for passenger cars during the Spring Festival holiday, the proportion of self-driving travel is getting higher and higher. This fully reflects the high-quality development of China’s economy and society and the continuous improvement of people’s living standards, making personalized travel more convenient. Self-driving is an important part of Spring Festival travel rush, which also brings greater pressure to traffic security in Spring Festival travel rush.

  Economic development affects the pattern of Spring Festival travel rush.

  "Spring Festival travel rush is not a simple flow of people, but a reflection of homesickness for generations. The change in Spring Festival travel rush is the epitome of the social changes in China, and it is also the vitality of flowing generate in China. " Li Wei said.

  The great changes and new situation in Spring Festival travel rush not only reflect Spring Festival travel rush’s own progress and achievements in the development of transportation industry, but also are the result of many factors such as China’s economic development, regional coordination, industrial renewal, technological progress and life improvement, reflecting the deepening reform and high-quality development in China.

  Since the 18th National Congress of the Communist Party of China, under the strong leadership of the CPC Central Committee with the Supreme Leader as the core, China has deepened reform and opening up, strengthened macro-control, effectively responded to risk challenges, and promoted historic achievements and changes in China’s economic and social development. The stable macroeconomic operation, the continuous stimulation of innovation vitality, the adjustment and optimization of industrial structure, the deepening of reform and opening up, the coordinated development of regional urban and rural areas, the accelerated overall green transformation, the increased protection of people’s livelihood and the increasing improvement of people’s living standards have profoundly changed the pattern of Spring Festival travel rush.

  From the supply side, Spring Festival travel rush’s transportation capacity and services have been effectively improved — —

  The improvement of infrastructure brings about the improvement of transportation capacity.

  At the beginning of Spring Festival travel rush, China was short of transportation infrastructure, backward transportation tools and limited transportation capacity. With the development of economy and the deepening of reform, China’s transportation infrastructure network is becoming more and more perfect, and the world’s largest high-speed railway network, expressway network and world-class port group have been built, and aviation navigation has reached the whole world.

  In terms of railways, through unremitting efforts, the mileage has grown from "less than one cigarette" per capita to 162,000 kilometers, of which the mileage of high-speed railways exceeds 48,000 kilometers, exceeding the sum of other countries in the world; On the highway side, in 1988, the first expressway in China, Hujia Expressway, was opened to traffic. Up to now, the mileage of expressways in China is about 190,000 kilometers, ranking first in the world. In terms of civil aviation, in 1993, the state abolished the requirement of buying air tickets with a letter of introduction, and all localities began to speed up the construction of airports, and civil aviation began to enter public life; In terms of water transport, the navigation mileage of high-grade waterways exceeds 67,000 kilometers; In particular, the main skeleton of the national comprehensive three-dimensional transportation network "6 axes, 7 corridors and 8 channels" has been completed with a mileage of more than 260,000 kilometers and a completion rate of about 90%.

  In 2024, the total mileage of China’s comprehensive three-dimensional transportation network has exceeded 6 million kilometers, and its transportation service capacity has been continuously enhanced. It is moving from a big transportation country to a strong transportation country, providing strong support for people to travel. In Spring Festival travel rush this year, the passenger traffic of railways and civil aviation is expected to exceed 510 million and 90 million respectively, both reaching record highs.

  Changes in traffic formats provide more choices.

  At the beginning of Spring Festival travel rush, most trips depended on commercial passenger transport, and the train was the most important travel tool. Subsequently, highways, water transport and civil aviation began to exert their strength one after another, forming a multi-level travel system. Since then, with the development and progress of the times, the situation has gradually changed.

  "In addition to the traditional commercial modes of transportation such as railways, highways and civil aviation, new modes of travel such as self-driving travel and customized passenger transport are gradually emerging, providing more choices for passengers. China’s transportation service capacity is stronger and the service methods are more diverse. These new modes of travel are more flexible and convenient, which can better meet the individual needs of passengers. " Li Wei said.

  There are also some regional and phased travel choices that have also had a huge impact. For example, in the late 1990s, migrant workers working in the Pearl River Delta generally owned motorcycles. There is no need to buy a ticket and free time. During the Spring Festival, there began to be an army of motorcycles returning home. At the peak, there were hundreds of thousands or even millions of motorcycles returning home from Guangdong before the Spring Festival every year. Every rush hour in Spring Festival travel rush, motorcyclists will form a long queue on the national highway. Every year, local governments and transportation departments along the route set up rest spots along the national highway where motorcyclists pass to provide refueling and catering services.

  In recent years, with the development of digital technology and Internet platform, more new modes of travel, such as car sharing, carpooling and hitchhiking, have emerged, further enriching people’s choices.

  From the demand side, Spring Festival travel rush’s travel demand has been dispersed, and personalized requirements have increased — —

  Coordinated regional development reduces the flow.

  On January 16th, 2020, Zhou Yungui, who lives in Ma Jin Ryu, Ziyang County, Shaanxi Province, got on the 6065 train to his hometown at Ankang Railway Station, which was his last journey home from Guangzhou. During his seven years of working abroad, Zhou Yungui has managed five large and small breeding bases, which has enabled him to accumulate rich breeding techniques. Now the village has built an alpine fish farm, which just comes in handy. "I have long wanted to come back, but I can’t bear to learn this craft so hard. I just brought it back together this time." He pointed to the thick notebook of breeding technology and said that he would never have to run around again.

  Since the 18th National Congress of the Communist Party of China, the CPC Central Committee has attached great importance to regional coordinated development, implemented the strategy of regional coordinated development in depth, and gradually enhanced the coordination and balance of regional development, thus driving changes in industrial transfer and personnel flow. Many people who used to need to go out to find jobs have now achieved local employment.

  Data from various places also verified this trend. For example, Fuyang, Anhui Province, an important export destination for migrant workers, saw the rise of migrant workers in 1992, when Spring Festival travel rush sent 210,000 passengers. In 2010, the passenger flow reached a historical peak, sending 1.72 million passengers. In 2011, there was an inflection point, sending 1.64 million passengers. Since then, the number of people sent by Spring Festival travel rush has been declining, and in 2016 it dropped to 1.47 million.

  The change of life concept makes the demand more balanced — —

  "If you have money, go home for the New Year", which has been the unanimous idea of migrant workers for a long time, has also supported the passenger flow in Spring Festival travel rush. With the development of society, people’s lifestyles and life concepts have undergone major changes.

  "Reunion" doesn’t have to go home. Although reunion during the Spring Festival is still the choice of most people, some young people have settled down in big cities. During the Spring Festival, they choose to take their parents and children to the city where they work for the Spring Festival, and reunite in reverse. This reflects the change of people’s mentality: where is the family, where is the home. It also helps to reduce the transportation pressure in popular directions and effectively use the reverse transportation capacity.

  Improvised travel is more popular. The improvement of economic conditions makes people have a more personalized pursuit of life. Compared with the Spring Festival, many people began to choose to travel during the "May 1 ST" and "Eleventh" holidays, or take advantage of annual leave to travel on weekdays, saying that they will leave, travel by car, and be at ease.

  These conceptual changes have effectively changed the direction and time of passenger flow, which has had a great impact on the passenger flow in Spring Festival travel rush.

  Diversified travel needs make the guarantee more complicated — —

  During the period of Spring Festival travel rush in 2024, a large number of tourists from popular tourist cities such as Sanya, Haikou and Boao were unable to leave because it was hard to get a return ticket. At the same time, the weather changes in Qiongzhou Strait have blocked navigation, and the number of self-driving tourists leaving the island from various ports in Haikou City has remained at a high level for some time.

  This kind of situation is rare in the past. Since the reform and opening up, especially since the 18th National Congress of the Communist Party of China, China’s economy has developed continuously and rapidly. The CPC Central Committee and the State Council have continuously adjusted the distribution pattern of national income and achieved remarkable results in increasing residents’ income and improving people’s lives. The per capita disposable income of residents increased from 171 yuan in 1978 to 16,510 yuan in 2012 and then to 41,314 yuan in 2024. The improvement of income level makes people travel more freely during the Spring Festival. Not only airplanes and high-speed trains become daily choices, but also niche tours and special tours are more common. Whether it’s an old tourist city or a new online celebrity city, they try their best to attract tourists, seeing snow in the north, avoiding the cold in the south, chasing sports and feeling the culture … … People’s choices are more and more varied, and it is more and more complicated to do a good job in traffic protection during Spring Festival travel rush.

  Behind the hustle and bustle of Spring Festival travel rush, there are more tender moments and efficient transportation — —

  81 pairs of public welfare "slow trains" covering 21 provinces, autonomous regions and municipalities, carrying fruits, vegetables and livestock, walked among the mountains at the lowest fare in 2 yuan, supporting the hope of the people out of poverty to pursue a better life;

  The wide application of Internet of Things, big data, artificial intelligence, unmanned aerial vehicles, unmanned vehicles and intelligent warehousing technologies has ensured the express delivery during the Spring Festival and enriched the people’s holiday tables;

  Ten thousand-ton heavy-duty trains drill caves and cross canyons, full of coal, seeds, fertilizers and other means of production and living, warm winter and sow spring … …

  The development of economy and society, the improvement of traffic conditions and the progress of science and technology have constantly reshaped the form of Spring Festival travel rush and the way of celebrating festivals. However, the theme and spiritual core of reunion have been continuing, constantly strengthening Chinese’s identity, family identity, national identity and cultural identity, and also inspiring us to continue to struggle for our common dream and forge ahead on a new journey. (Economic Daily reporter Qi Hui Wang Yuchen)

Emotional value in brand marketing

Not long ago, the news that Lei Jun, the founder of Xiaomi Group, opened the door for the first owners of Xiaomi SU7 caused widespread concern and discussion on social media. While Xiaomi’s automobile marketing was "broken", it also showed us that in a field where products and prices were fully competitive, emotional value played an important role in enhancing brand image.
Emotional value is a concept in marketing, and its opposite is usually functional value. How to understand? For example, a child loves to play games. It’s lunchtime and he still enjoys it. At this time, the mother has put the food on the table and called the children to eat many times, but she didn’t get feedback. As a result, my mother came into the room angrily and scolded her: "You can’t play games as food." In this story, children want to "play well", which is emotional value, and mothers want their children to "eat enough", which is functional value.
The market hotspots in recent years, such as Meng Chong economy, Camping economy, Decompression economy, Nostalgia economy and Yue Ji economy, are actually not new things, but have added emotional value to a certain type of format in the past, which has given the market new vitality. According to the patent data of Tianyancha, as of April 23 this year, there were more than 3,500 patents related to "emotion" in the market, indicating that enterprises pay more and more attention to the mining of emotional value.
So, why is the brand marketing of enterprises increasingly fond of "emotional" track?
First, the choice of market development. What is the most important in brand marketing? It is generally considered to be a product. However, with the intensification of competition and the maturity of the market, the product-oriented marketing model will often fall into the dilemma of homogenization. When the uniqueness and innovation of products enter the bottleneck, enterprises want to gain a foothold in the market. In addition to continuing to work hard on research and development, they should also jump out of the limitation of product functionality and add emotional value to products through corporate culture, brand stories, fashion packaging and other means. A typical example of this is the tea industry. After understanding the emotional value, we can understand why various joint names and "poke heart" advertisements of head enterprises emerge one after another.
Second, the needs of brand growth. When the brand competition goes deeper, it is not only the competition of product strength, but also the competition of emotional value. In the process of brand growth, the difference of products determines the degree of brand recognition, while the emotionality of products brings brand recognition. When the functions of products are similar, consumers’ choice scales tend to be biased towards brand recognition. For example, in the smart phone market, many consumers are more inclined to know whether the brand is high-end than whether the configuration is high-end. The gap between domestic brands and internationally renowned brands lies in brand image. Consumers recognize the label effect and circle effect of the brand more. This, in turn, shows that the brand must go through the emotional value to go to the high end.
Third, the change of consumer mentality. In the hot spots of consumption in recent years, "post-90 s" and "post-00 s" have completed the transformation from a new force to a main force in many fields. The new generation of consumer groups have a relatively comfortable growth environment and have their own unique consumption ideas. "Spend money to buy happiness+save money to give strength" is a summary of the current young people’s consumption mentality spread on social platforms. It represents that young consumers no longer simply pay for product functions, and their consumption is more pragmatic and rational, and they are more concerned about the sense of satisfaction, participation and ritual contained in consumption. How to grasp the emotions of consumer groups more accurately and understand the deeper needs of consumers has become a compulsory course for brand marketing.
Of course, emotional value is not a "master key". In recent years, many brands have had the lesson of "overturning" because they pay more attention to marketing than products. Ignoring the underlying functional attributes of products and talking about emotional value are tantamount to castles in the air. In other words, the functional value is the first half, and the emotional value is the second half. Only when the first half is steady and steady can the second half accumulate. (This article Source: Economic Daily Author: Wan Zheng)
Source: Economic Daily
Reporting/feedback

The long queues of taxis waiting for passengers at Shenzhen North Railway Station are blocked and the horns are honked frequently. The public appeals to the transportation department to introduce opti

Since October, many citizens in Shenzhen have reported that from the second half of 2023, a large number of taxis queue up at Yulong Road to Shenzhen North Station every day, especially during rush hours and from 10 pm to midnight. "Because the motorcade circles around Yulong Road every day, it blocks Minfeng Road, and Minfeng Road turns to Yulong Road with only one right-turn lane. The taxi queue that is hundreds of meters long takes up all the lane positions, and the private car can’t turn right completely. Then the taxi and the private car don’t give way to each other. Everyone desperately honks the horn, making the residents in Longyueju area sleepless at midnight!"
The phenomenon of queue congestion and random honking of vehicles waiting for passengers at Yulong Road parking lot.
On November 26 and 27, the reporter visited the relevant sections of the citizens’ complaints twice. At 10 o’clock in the evening on the 26th, outside the West Square of Shenzhen North Railway Station, the reporter saw a constant stream of social vehicles turning right on Yulong Road West to Zhiyuan Middle Road, with long queues and cars honking from time to time. Yulong Road east yearns for the direction of the railway bridge, and there are long queues of waiting taxis.
The red line is marked as the place where Yulong Road is seriously congested and honking is serious, and the yellow line is marked as the taxi queuing area.
At 4: 30 pm on the 27th, the reporter visited the intersection of Minfeng Road and Yulong Road next to the second phase of Longyueju, and saw that the right turn lane from Minfeng Road footbridge to Yulong Road intersection lined up with queues, and most of them were taxis. The reporter observed along the way from this intersection to the North Station. The taxi line has been lined up on the Yulong Road Railway Bridge, and the car line occupies a lane, about 2 kilometers long.
At 10 o’clock on the evening of November 26, Yulong Road of Shenzhen North Railway Station turned right to the congestion of Zhiyuan Middle Road.
On the roadside of the railway bridge, the reporter saw a traffic police on duty, so he consulted the public about the situation. The traffic police on duty said that the long queue of taxis has caused road congestion in the past two months. "It often goes all the way to St. Maurice (the community across the street from Longyueju Phase II), and sometimes it goes further to Nanping Expressway." The traffic police can only promptly divert when there is a congestion or scratch accident, and try to reduce congestion as much as possible. The traffic police also knew that the right turn lane at the intersection of Minfeng Road and Yulong Road was congested and some drivers didn’t obey the traffic regulations and honked their horns. "I have received several complaints from residents of St. Morris Community. I controlled the lights at the intersection last night. It will be blocked from time to time from 7: 00 pm to 12: 00 midnight, but it can only be diverted. It is also difficult to supervise the whistle. Only one persuasion can be found, and there are always drivers who don’t listen. "
Yulong Road (next to the second phase of Longyueju) line up for taxis in the direction of Shenzhen North Station.
During the visit, the reporter noticed that there was a sign on the right turn of Minfeng Road to Yulong Road prohibiting honking, but some drivers still honked their horns from time to time. "Some drivers are particularly embarrassed. For example, a taxi I met was walking normally in the middle lane. Two taxis always wanted to squeeze in the queue on the left and right sides, and they didn’t give in to each other by honking their horns, which caused congestion even more. I could only persuade them to give way." The traffic police on duty said.
Taxis waiting in line at Yulong Road Railway Bridge.
The public called on the transportation department to optimize measures to alleviate congestion and rectify the whistling and disturbing people.
Why did the number of taxis waiting in line at North Station suddenly increase recently? On the 28th, the reporter asked several taxi drivers about this. According to their feedback, the main reason is that the low-price competition of online car is too fierce, and the number of taxi customers is seriously lost. Recently, it is particularly obvious that people have to queue up at stations with customers. A brother said that the income has shrunk a lot compared with before, and it is becoming more and more difficult to make money. "Not only the airport and the North Station, but also many supermarkets and hospitals have long queues at the entrances and exits, and taxis are waiting in line where there are passengers."
With the increasing number of taxis lined up on Yulong Road, the congestion and whistling at night on this road during rush hours have also attracted complaints from surrounding residents. It is understood that after receiving relevant complaints, Longhua Brigade of Shenzhen Traffic Police Bureau responded on November 16: The police force has been arranged to go to the scene to check and conduct traffic diversion, and the next step will continue to increase the patrol and video surveillance of this section, aiming at congestion. Early detection and early diversion.
"We have been patrolling and on duty on Yulong Road, but there are too many vehicles waiting in line, which is very difficult to divert, and it is also difficult to supervise the whistle." The traffic police on duty called on drivers to consciously abide by traffic regulations and civilized manners. Residents nearby also suggested that the transportation department can take effective measures to alleviate the current situation of congestion and random horn honking. "Can sonar monitoring equipment be installed at intersections near residential areas to punish the behavior of random horn honking?"
Reporting/feedback

The ratings are not as good as word-of-mouth, and the popularity of "Da Song Juvenile Diary 2" and "Happy Face" is not high. What is the problem?

At the same time, while many viewers were stunned by the numerous cp’s of a popular Xian Xia drama, the historical drama "Huanyan" quietly ushered in the finale of non-members in the corner where no one was there. The biggest feature of this drama is that the lineup, word of mouth and ratings are completely mismatched.

It seems that the biggest topic of "Happy Face" is that the official blog "end water" spit by netizens on the day of the official announcement lineup is the ultimate-all starring. It’s not official blog. After all, it’s very difficult to have Zhang Yi, Liao Fan, Edward Zhang, Dong Zijian, Tong Liya and other "big names", so we can only use this method to balance the mentality of all the audience.

Apart from this hot search, any news about this drama seems to be only circulated among fans. It can be said that there is no hot search or related topic that can be called "broken circle", which is really a pity. On Douban, the score of "Happy Face" is as high as 8.0. Without fans’ comments and high scores, this achievement is more real. However, this drama with luxurious lineup and wonderful content is still "jumping on the street".

Similar to the cold reception of Huan Yan, the performance of another TV series, Young Tales of the Song Dynasty 2, is also far below expectations. Obviously, it has the good reputation of the first film and the skill of Wang Tired, a "golden screenwriter", which should capture the hearts of the audience, but the fact is far from imagination.

Although the ratings of Young Tales of the Great Song Dynasty 2 are not always at the bottom like Happy Face, they are almost isolated from the top three.

Put these two dramas together, it seems that there is no comparability. One is the age drama, the other is the costume drama of the youth group, the other is a collection of many famous performances, and the other is all young faces. However, the reasons for "jumping on the street" in these two films have something in common.

First of all, these two plays have a certain threshold for watching a play. The threshold for "Happy Face" is the play itself. The director wants to make a film-like work, so the handling of lines and the rhythm of the plot are different from usual, which makes many viewers feel uncomfortable. This kind of rhythm is too slow and the lines are too cinematic, which is not liked by young people nowadays. However, the theme of the chronological drama will be abandoned by many viewers who seek relaxation because it is too heavy.

The bad thing about "Young Tales of the Great Song Dynasty 2" here is that it is a sequel to the first one, so the audience who have not seen the first one will obviously not choose to watch it, and those who are interested in the second one will definitely make up the story of the first one first.

Another important reason is that, as mentioned above, during the broadcast of these two dramas, many TV dramas of the same period enjoyed good popularity and reputation, such as "Sauvignon Blanc" and "Lotus House", which not only featured a lot of actors, but also had relatively high quality, and related topics were frequently searched. In contrast, Huan Yan and Da Song Juvenile Chronicle 2 are really too low-key.

Of course, it’s not just external reasons. These two dramas are also controversial. Many viewers went to Zhang Yi to watch "Happy Face", but Zhang Yi’s appearance is already the tenth episode, and the plot progress is slow. This process is obviously too tiring.

The biggest controversy in "Da Song Juvenile Chronicle 2" is to change actors. In the second part, Wei Yanzi, a member of "Qi Zhai", was replaced by another actor. Although the new actor performed well and didn’t drag his feet at all, the audience obviously liked the actor in the first part. No matter how good the newcomer was, he always felt a little less aura and "not that tasty".

"Young Tales of the Great Song Dynasty 2" is also trying to improve its popularity, and it has also launched a group ensemble of "Seven Zhai". But after all, this is only a small-scale spread. As mentioned earlier, audiences who have never seen the first film will not watch the second film, so those who have never seen the TV series will probably not watch the group ensemble.

These two dramas, obviously their lineup, scripts, creative works and even word of mouth are quite good, but they have lost in ratings. Even the TV series My Fireworks, which was criticized some time ago, has always been very high in ratings because of the huge fan groups paying for it.

Comparatively speaking, "Happy Face" and "Young Tales of the Great Song Dynasty 2" are too "high and low", so "spring snow" may not be in line with the audience’s heart, and truly understanding the audience’s tastes and preferences is the key to a good TV series.

Tongren Jietu X95 Price Reduction News! The latest offer is 141,900 yuan, which is very beneficial today.

Welcome to [car home Tongren Preferential Promotion Channel], we have brought you the latest preferential information of the models in Tongren area. At present, Jietu X95 is carrying out a round of vigorous promotion activities, and the maximum preferential amount has reached an astonishing 5,000 yuan. For those who are interested in this medium and large SUV, this is an opportunity not to be missed. The starting price has been adjusted to 141,900 yuan, which is more competitive. Please don’t hesitate to click the "Check Car Price" button in the quotation form and let’s explore your ideal car together.

铜仁捷途X95降价消息!最新报价14.19万,今日钜惠

Jietu X95 attracts many eyes with its unique design. The front part adopts an exquisite matrix air intake grille, with powerful lines, which shows the domineering and luxury of the model. The overall style combines modern and technological elements, and the body lines are smooth, giving people a steady and dynamic impression. The large-size window and the car body are in harmony, creating a spacious and elegant visual effect that is unforgettable at a glance.

The side lines of Jetway X95 are smooth and atmospheric, with a body size of 4858mm x 1925mm x 1780mm and a wheelbase of 2850mm, showing a steady body proportion. The design of the front wheel track of 1610mm and the rear wheel track of 1615mm ensures the driving stability. The vehicle is equipped with 19-inch rims, and the tyre size is 235/55 R19, which not only enhances the visual impact, but also provides the driver with comfortable grip and handling performance. On the whole, the side design of Jetway X95 not only pays attention to practicality, but also pays attention to the combination of aesthetics and comfort.

铜仁捷途X95降价消息!最新报价14.19万,今日钜惠

The interior design of Jetway X95 shows luxury and technology. The multifunctional steering wheel wrapped in high-grade leather material not only feels comfortable, but also supports manual up and down+front and rear adjustment to ensure the driver’s best control experience. The 12.3-inch central control screen is clear and easy to operate. It integrates the functions of multimedia system, navigation, telephone, air conditioner and skylight, which is convenient for the owner to carry out various operations. As for the seat, it is made of imitation leather, providing front and rear adjustment, backrest adjustment and height adjustment (2-way) to ensure the comfort of the occupants. There are two USB/Type-C interfaces in the front row and the back row, which support wireless charging of mobile phones to meet the daily needs of passengers. In addition, the second row of seats also supports front and rear and backrest adjustment, and has a proportional reclining function, which brings greater flexibility to the passenger space. On the whole, the interior design of Jietu X95 is both practical and exquisite, aiming to bring users a high-quality driving experience.

Jetway X95 is equipped with a 1.6T turbocharged engine, with a maximum power of 145kW and a maximum torque of 290Nm, matching a 7-speed wet powershift, providing efficient power output and smooth driving experience.

As a medium and large SUV deeply loved by consumers, Jietu X95 always takes excellent performance and excellent cost performance as its selling point. Nowadays, in order to give back to the love of the vast number of users, Jetway has launched a limited-time preferential activity, which has greatly adjusted the price of Jetway X95. This price reduction promotion not only brings tangible benefits to car buyers, but also is Jietu brand’s commitment to quality and service. Seize this rare opportunity, drive Jetway X95, start your exclusive journey, and feel its comfortable space and strong power. Let’s act quickly and sail for a better future with Jetway X95!

[Network media changes] Land circulation, rural development and vitality, and tomatoes planted in mountain springs are "sweet" at home and abroad.

  Whether it is Wulian Village, Songshugang Village or Guanbei Village, the new changes and new features brought by the new rural construction have made everyone feel the hope from the new socialist countryside. At the same time, the construction of new countryside is a time of progress rather than completion, not only in these three rural areas in southern Guangdong, but also in the new era.

  Future Network (www.k618.cn Central News Website) Guangzhou, January 21st (Reporter Liang Xili) Wulian Village, Zhongxin Town, Zengcheng District, Guangzhou was once a poor village. Chen Yimin, secretary of the Party Committee of Zhongxin Town, said that the villagers could not even support themselves by growing vegetables and grain. Many villagers have gone out to work because of poverty.

  "Because there is neither real estate nor industrial and commercial planning in the master plan of Wulian Village, we can only do a good job in agriculture and rural areas honestly." Chen Yimin said.

  How can we develop well?

  It was pointed out in the report of the 19th National Congress that the rural revitalization strategy should be implemented.

  It is necessary to give priority to the development of agriculture and rural areas, establish and improve the system, mechanism and policy system of urban-rural integration development, and accelerate the modernization of agriculture and rural areas in accordance with the general requirements of industrial prosperity, ecological livability, rural civilization, effective governance and affluent life.

  In the general requirements of rural revitalization strategy, "industrial prosperity" ranks first, which makes Chen Yi sensitive to excitement and comfort. She said: "Without the development of industry, there will be no way out in rural areas, and Wulian Village will always be poor."

  Nowadays, Wulian Village makes full use of idle land on the basis of industrial development, and introduces modern ecological agriculture such as "green natural hydroponic vegetable base", "Asian horticultural flower field" and "cherry blossom planting base".

  Recently, in the 2018 "New Era, New Dream" online media going to the grassroots (Guangdong Station) activity hosted by the Central Network Information Office and hosted by the Guangdong Provincial Party Committee Network Information Office, the reporters of Future Network walked into the typical villages of Guangdong’s new era and new countryside construction with the interview group, witnessing the new countryside, new construction and new development on the land of South Guangdong.

  Glad to "implement the rural revitalization strategy": without developing industries, there is no way out for the countryside.

  Wulian Village, located in the middle of Zhongxin Town, covers an area of 16 square kilometers. The transportation in the village is convenient. The North Third Ring Expressway under construction crosses the border, and the intersection of Guanghe Expressway is only 6 kilometers away from Wulian Village. It is also the village with the largest rural registered population in Zhongxin Town.

  Members of the press corps walked into the hydroponic vegetable base in Wulian Village. Looking far away, the base looks like a transparent house with green vegetables. The new hydroponics technology replaces the traditional land cultivation, and vegetables can be produced all day, sowing and harvesting every day. Covering an area of only 100 mu, this vegetable base can harvest 24 periods a year, and the yield per mu can reach 2000 kg, which is nearly five times that of the same area of land.

  At present, Wulian village has completed the confirmation of rural land, and the green natural hydroponic vegetable base has newly transferred 200 mu of contiguous planting land, which further strengthens large-scale agricultural production.

  When the land is transferred, the villagers not only have land income, but also solve the employment problem.

  Chen Yimin introduced that these farm work (in the base) are all good at by farmers. Some women who need to take care of their families and can’t go out to work can work as industrial workers in the base nearby. The labor intensity is not great, and the working environment is comfortable. You can get more than 3,000 yuan a month.

  In the base, the reporter also tasted hydroponic tomatoes planted with mountain spring water. In the greenhouse, these tomatoes are different in size and color. And the most expensive tomato varieties, a catty can also be sold to 60 yuan, and even has stepped onto the dining table of people in many developed countries.

  The combination of agriculture and tourism allows villagers to have seeds and tourists to play.

  Under the Luofu Mountain, the trees are shaded and the ponds are crystal clear. Songshugang Village in Boluo County, Huizhou City is located here. As one of the demonstration sites of new countryside in Guangdong Province, Songshugang Village makes full use of its unique geographical environment and rich natural resources, vigorously engages in agricultural investment, guides villagers to plant pollution-free agricultural products, and develops agricultural tourism.

  In the "Three-dimensional Agricultural Park of Vitality" in Songshugang Village, the reporter group saw the "air pastoral" agricultural area. Cai Haizhang, the person in charge of the project, introduced new planting patterns such as "borrowing land from heaven", which made the benefit of one acre of land 8 ~ 10 times that of ordinary planting patterns.

  Not only that, in the "air garden", fruits and vegetables follow the principle of "zero pollution and zero tolerance" in the planting process, and no pesticides, hormones, fertilizers and genetically modified engineering technologies are used at all.

  At present, the village has established a modern agricultural production base of more than 3,000 mu, mainly planting fruits, flowers and special crops. In addition to the "air pastoral", there are vineyards and dragon orchards, forming a contiguous ecological sightseeing agricultural belt.

  With a good ecological environment and a unique agricultural foundation, Songshugang Village vigorously develops rural tourism.

  It is understood that in 2016, the village received about 150,000 tourists, an increase of 88%, and the comprehensive tourism income reached more than 5 million yuan; The village collective income was 290,000 yuan, an increase of 16%; The per capita net income of farmers was 25,580 yuan, an increase of 25.1%.

  With the development of rural tourism, the villagers’ pockets are bulging. Songshugang Village has a new vision in the development and exploration of rural tourism: when conditions are ripe, it will introduce professional tourism management service companies to manage and operate the tourism projects in the whole village, improve the economic benefits of tourism, make the rural tourism in the village bigger, stronger and more distinctive, and truly realize the development goals of beautiful environment, strong collective and rich villagers.

  Civilization construction makes the village in the city realize a beautiful turn

  Through the way of "culture+",the civilization construction and the new rural construction are organically combined, which makes the "dirty and messy" urban village in the past become a "cultural village". Guanbei Village in Huizhou City can be described as a vivid sample of the new rural construction. Guanbei village has a total area of 0.3 square kilometers and a population of about 1025. This village with its back to Dongjiang is now a mural village.

  In less than a year, more than 500 murals gradually decorated the original mottled village road wall, with themes ranging from rule by France and Germany to Chinese dream, from Hakka culture to Chinese traditional stories; Vacant housing resources are revitalized and leased to cultural teams and social organizations as creative places, and beautiful and chic courtyards replace the original dilapidated houses; Old houses are decorated as cultural stations for villagers to learn to charge.

  The appearance of the previously mediocre village has been greatly improved, and it has attracted many cultural and creative groups and institutions to settle in. These institutions and organizations have also activated and utilized the housing resources in the village, adding cultural charm to the beautiful Guanbei village.

  The change of village appearance has further affected the construction of rural civilization in Guanbei Village. Sun Wuyou, an old party member, told reporters: "It’s very different from before. Now in the village, there is no problem if the car is not locked."

  Looking at Guanbei Village in front of us, who would have thought that this village was once labeled as "distracted, polluted, bad public security, abandoned by everyone"?

  Whether it is Wulian Village, Songshugang Village or Guanbei Village, the new changes and new features brought by the new rural construction have made everyone feel the hope from the new socialist countryside. At the same time, the construction of new countryside is a time of progress rather than completion, not only in these three rural areas in southern Guangdong, but also in the new era.

"Revolution of 1911" started with Jackie Chan as the general director and Li Bingbing as husband and wife.


Tong Gang, Director of Film Bureau of SARFT


La Peikang, Deputy Director of Film Bureau of SARFT


Wang Yanan, Sun Chun, Zhao Wenxuan (from left to right)

        Movie network news(Photo/Changchun Film Festival Reporting Group) The film "Revolution of 1911" commemorating the 100th anniversary of the Revolution of 1911 was held in Changchun on August 27th, with director Zhang Li and starring Zhao Wenxuan, Sun Chun, Wang Yanan and Lin Peng attending. Jackie Chan, as the general director of the film, will also play the role of Huang Xing, and Fang Zuming will also play a young officer in the film. Xu Zonghan, the wife of the heroine Huang Xing, is played by Li Bingbing. Tong Gang, director of the State Administration of Radio, Film and Television, and La Peikang, deputy director of the State Administration of Radio, Film and Television, were present. The film is scheduled to be finished in 2011.


Director Zhang Li

Jackie Chan’s "father-son file" starred in Revolution of 1911, replacing Sun Honglei as Huang Xing and Li Bingbing as husband and wife.

        The cast of The Revolution of 1911 previously included Sun Honglei and Jiang Wenli, but at the opening ceremony, their roles were replaced by Jackie Chan and Li Bingbing. Jackie Chan not only serves as the general director of the film, but also plays the role of Huang Xing. Although there is a big contrast in appearance, according to Zhao Wenxuan, who plays Sun Yat-sen, Jackie Chan will appear in the film as a "beard".

        This time, Jackie Chan also took his son Fang Zuming to play Zhang Zhenwu, a young officer during the Wuchang Uprising. Earlier, it was reported that Jiang Wenli would play Xu Zonghan, Huang Xing’s wife, but in the end, this role fell to Li Bingbing, which is also the first time that she cooperated with Jackie Chan after forbidden kingdom and played husband and wife. In addition, Sun Chun will play Yuan Shikai, Wang Yanan will play Yuan Keding, the son of Yuan Shikai, and Hugh, Yu Shaoqun and others will also play The Revolution of 1911. The cast of this film is as strong as beginning of the great revival, which is being shot.


Winston Chao


Wang Yanan


Lin Peng was also present to help out.

Zhao Wenxuan played Sun Yat-sen five times to fatten up the role. The masters of the Revolution of 1911 called it "walking on thin ice."

         Because the appearance is similar to that of the founding father, Zhao Wenxuan has played Sun Yat-sen for the fifth time, and his confidence has increased. "As long as the camera is facing me, I will be the hero, and I will not consider what others think." When asked if there was any emotional drama in the film, Zhao Wenxuan not only played Tai Chi, but also teased Jackie Chan. "There are emotional dramas, feelings for the country, the nation and comrades, but Huang Xing has many emotional dramas."

        Zhao Wenxuan also said that he took the initiative to gain weight in order to be closer to Sun Yat-sen in image. "Just eat more and sleep more. I didn’t have any special plans in this regard before, but this time I ate very much." He also revealed that the film will be filmed in France. Zhang Li, the director of this film, only said after he came to power: "The theme of the film is significant, and everyone is treading on thin ice, and everyone needs encouragement." At the same time, Sun Chun also used the word "walking on thin ice" to accommodate his feelings, which shows the importance of the film.

        The Revolution of 1911 is scheduled to be finished before September 2011 and released nationwide.

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