The year 2023 is coming to an end, with less than a month left in the blink of an eye. Looking back on this year, using one word to describe the automobile industry is the flying of rolls and rolls. There are endless new products on the new energy track, and the field of fuel vehicles has also started price wars one after another. Car manufacturers have finished rolling up the price of products. For consumers, this year is indeed a year suitable for buying cars.
Today, let’s take a look at the products that surprised you in 2023 and are worth starting with. Here are 10 models, which are very heavy.
It has been listed for more than 7 months, but it has won the championship for more than 6 months. This is BYD Seagull. From the appearance of BYD Seagull in April to October, it is the champion of this level of car sales every month, and even has a sales volume of more than 40,000, making it a popular candidate for the champion of car sales.
Recently, the 200,000th seagull officially rolled off the assembly line. Up to now, the cumulative sales volume has exceeded 180,000, and the results are not dazzling. This success, in addition to the blessing of BYD brand aura, is also indispensable to the outstanding strength of the model itself. The lower threshold, the better car cost performance, the upper-middle level seating space of the same class and the relatively sporty and fashionable appearance make Seagull very suitable for consumers who pay attention to economic applicability such as commuting.
Deep blue S7
The dark blue S7, known as the "King of Volume" of the 7-character generation, has only been listed for half a year. From the latest sales data, for example, in October, Deep Blue S7 also had data of over 8,000 vehicles, which was considered as a best-selling camp.
The advantage of Deep Blue S7 can roll lies in its price. It is positioned as a medium-sized SUV, and its price is less than 150,000. Its cost performance is outstanding, and its face value, space and configuration are online. The first car owner also enjoys the lifetime warranty policy of the battery pack. Under the premise of low car purchase threshold and low car use threshold, the maintenance cost is also invisibly lowered, which is just right for the modern young people’s psychology of "saving the flowers". The product strength is icing on the cake, and the price advantage is the last word.
Wen Jie M7
It is said that a M7 that is far ahead has revitalized the world, making the products with low sales suddenly come back to life. Less than 50 days after listing, the sales volume of Dading exceeded 80,000, which is dazzling in the whole high-end new energy field, and it really makes the ideal feel the pressure.
There is no doubt about Huawei’s brand power, and HarmonyOS’s intelligent ecosystem is also a bright spot. However, the success of the M7 is also inseparable from the model itself. For example, the improvement of the overall mechanical quality and configuration level is obvious for the enhancement of handling and comfort. Moreover, the price adjustment and positioning are more reasonable, and the opponent is reduced from L8 to L7. Relying on the price advantage, the brand influence and its own strength, it is not all the credit of being far ahead.
In terms of sales volume, Feifan F7 did not achieve the expected popularity. However, judging from the model itself, Feifan F7 can still rank among the annual models.
At the beginning of the year, when Feifan F7 appeared to announce the selling price, there was also a real wave of enthusiasm. Some people feel sincere because of the low price threshold of the model, some people complain because of the unreasonable scheme of renting batteries and buying out batteries in Feifan F7 battery exchange mode, and some people are surprised because of the NVH of this car …
Nowadays, according to the data that the monthly sales volume is just over 2,000 vehicles, the purchasing power of heat conversion is limited. Moreover, SAIC, which is backed by Feifan, is not only betting on Feifan, but also the D7 model of Zhiji and Roewe itself. Although the overall price-performance ratio of Feifan F7 is excellent, now the 200,000+market segment is completely established as an explosion, and there are still some characteristics with higher recognition. Therefore, Feifan F7 will inevitably be listed less than one year. Under the impact of new products, the terminal will give a drop of about 20,000, and the price-performance ratio of the whole vehicle will be improved by price advantage.
At the beginning of the year, Zhiji LS7 just made its debut. Near the end of the year, the sister model Zhiji LS6 made a strong attack.
Obviously, in order to start the brand of Zhiji, SAIC has also made great efforts, and the price has dropped again and again. From Zhiji L7 to Zhiji LS7 to Zhiji LS6, the terminal has given a limited-time discount of 15,000, and the threshold has been lowered to the early 210,000. Compared with Zhiji LS7, the performance-price ratio has been significantly improved. After all, in terms of size, Zhiji LS6 is only a little smaller, but it is a whole level lower in price.
Moreover, Zhiji LS6 quasi-900V dual silicon carbide platform not only ensures zero acceleration within 3.5S, but also pays more attention to the intelligent car experience of vehicles. For example, the elevated NOA capability comes standard with NVIDIA Orin-X chip and lidar to ensure convenient, comfortable and intelligent travel.
What sparks can Chery and Huawei collide? Just look at the intellectual S7.
At the end of November, Zhijie S7 officially debuted, with a price of 249,800 yuan. It is aimed at medium and large-sized cars, 800V silicon carbide high-voltage platform is standard, and Huawei empowers Turing intelligent chassis and other new technologies. It only takes 3.3S to accelerate 100 kilometers, and CLTC’s comprehensive cruising range can reach 855km, and it can last 215km in five minutes.
Judging from the current data, the reservation has exceeded 20,000 units. It is good news for Chery’s road to electrification transformation. The design of the front face of Zhijie S7, especially the headlights, is very Huawei’s style. From the perspective of positioning, the price of this car is actually not dominant in the auto market of 200,000+,and the so-called outstanding selling points are not clear. The so-called intelligent cockpit, intelligent driving and fast charging are basically standard in this market segment. The product characteristics of Zhijie S7 are not clear. Perhaps Huawei’s brand power and Chery’s influence can play a certain role, but if you want to win the first place, and
In contrast, the niche attribute of Haobo HT is relatively clear.
Throughout the field of new energy, the explosion mode is nothing more than niche configuration and mass production positioning. In this mode, it is often the easiest to give birth to explosions, such as ideals and Tesla. Nowadays, Haobo HT has also grasped the key point, relying on popular positioning and niche configuration, and wants to stand out in the 200,000+camp.
Standard European wing door, with Dolby panoramic sound, has a memory point in terms of car experience and visual effects. Combined with the price of 213,900, the threshold is not high, and the performance in relatively balanced products can still occupy a place in the middle and large pure electric SUV camp. Judging from the current data, there are orders for more than 20,000 vehicles in less than one month of pre-sale, which is a great success for this new brand with a total of three models listed soon.
Lan tu Zhu guang
The 200,000+market has never lacked good cars. Under the shackles of classic benchmarks such as BYD Han and Tesla Model 3, if you want to gain a firm foothold quickly, you must rely on outstanding characteristics to attract potential and fixed audiences, that is to say, the labeling should be clear, and it should arouse the resonance and recognition of the audience, so that it can be truly transformed into purchasing power.
The pursuit of light like Lantu has set its sights on groups with business car needs. From the price point of view, the threshold of chasing light from 266,900 is not low in the same class, but it comes standard with electric four-wheel drive, with a million-level magic carpet chassis, air suspension and CDC blessing, which can be adjusted in advance to reduce the bumpy feeling. The rear row also has administrative push-off, the four-seat mode comes standard with massage ventilation and heating functions, and the intelligent auxiliary driving system of L2.9 level, and the driving quality is even better.
Byd song l
The price has not been officially announced, but it is not surprising that BYD Song L will also be an explosive product.
The positioning should be between Song PLUS and Tang Dynasty, which is considered as a B-class SUV product. Its shape is also different from that of Song PLUS and Tang Dynasty, and it is more sporty and fashionable, and its personality is towering. Hunting coupe SUV positioning, strong cross-border style, and more aggressive modeling, strong sports atmosphere, distinctive features, more like young audiences. Many people call it "the most beautiful BYD" in the SUV field.
The highlight of BYD Song L lies not only in the car itself, but also in the blessing of brand influence. With the endorsement of BYD, Song L has more outstanding advantages in terms of technology, word-of-mouth and stability and reliability. Thanks to BYD’s highly vertically integrated industry consolidation ability, Song L also has room for price reduction. No matter how the market changes, compared with the new power products, Song L has stronger pressure resistance.
While the most beautiful BYD is on the scene, the ugliest ideal is about to go online.
This product with a strong sense of technology and futurity, which looks like a concept car, will be a formal production car. It is the ideal MEGA, and according to the official data, the number of orders has exceeded 10,000, and there are many people who spit it out, but obviously there are as many people who recognize it.
The price will be around 500,000-600,000. The new car will be unveiled in December and delivered in January of the following year. Although the appearance has changed to the ideal calm and atmospheric style, the interior still retains a lot of the same design, and the big screen is still very eye-catching. The unique design also brings excellent performance of wind resistance coefficient, which is only 0.215Cd. Although it is a 7-seat layout, the space utilization is reasonable, and various modes can be switched. Two rows of independent seats also ensure comfort. The 800V platform is built, and the acceleration of 100 kilometers is only 5.5S, and the travel quality and control are guaranteed.