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　　In recent years, the conflict between Netflix and Hollywood traditional film companies has been raging, and China filmmakers have been watching from the other side, thinking that this streaming media war will not come soon.

　　"When the wind blows, it wrinkles a pool of spring water." Things change suddenly. On the 24th, the movie Lost in Russia suddenly decided that it will be released on the Internet alone from the beginning of the New Year’s Day, and it is free to watch.

　　Seven films were withdrawn from the archives.

　　Lost in Russia transfers the headline platform.

　　This is the first time in China’s history that the Spring Festival movie premiered online, and the pattern of China’s film circle suddenly changed.

　　In the Spring Festival of 2018, the number of people watching movies exceeded 140 million, contributing 9.5% of the box office with only 1.9% of the days in the whole year. Watching movies has become a "New Year custom" during the Spring Festival holiday. In 2019, the growth rate of box office in the Spring Festival slowed down, with a box office of 5.905 billion yuan, an increase of only 2.2% compared with 2018. However, the scheduled box office still accounts for 9.2% of the total box office in the whole year, maintaining a high level. This year’s Spring Festival is expected to be about 7 billion yuan, but it has been hit by the epidemic "black swan" and all seven films have been withdrawn.

　　Desperate, Lost in Russia broke the routine and met everyone on the first day of New Year’s Day (January 25th), but the meeting place was changed from cinema to mobile phone and smart TV. The film said that from 0: 00 on January 25th, Lost in Russia directed by Xú Zhēng will be on the platform of headline department — — Tik Tok, Today’s Headlines, Watermelon Video, and Happy Premiere are shown. Search for "Sorry Mom" to watch the whole movie.

　　The move was warmly welcomed by netizens, but the cinema was surprised: the online screening in Lost in Russia meant that the cinema was completely abandoned.

　　Pay 630 million yuan

　　ByteDance’s industrial matrix is stronger

　　However, the cooperation between Huanxi Media, the main producer in Lost in Russia, and ByteDance has really reached a "win-win". According to the announcement issued by Huanxi Media, the main producer in Lost in Russia, Huanxi Media will cooperate with ByteDance, the parent company of headline department, and ByteDance will pay at least 630 million yuan.

　　After the news was announced, Joy Media’s share price rose sharply on that day, with a current increase of over 43% and a market value of nearly HK$ 2 billion. ByteDance, the headline department, gained huge traffic with "at least 630 million", and its industrial matrix was more complete, from short video to long video, and it won the favor of heavyweight films at once. The traffic and the number of members that iQiyi, Tencent and Youku have cultivated for long video content for so many years are facing segmentation.

　　According to the content of the agreement, Huanxi’s future works will be transported in large quantities to the products of the headline department to enrich its content reserves; In ByteDance, an independent entrance is set up for the Happy Premiere platform for diversion in today’s headlines, watermelon videos and other platforms. In addition, the two parties will jointly contribute to the production and purchase of new media copyrights of film and television content, jointly build cinema channels, and jointly build a "premiere" streaming media platform.

　　There is still a share after selling the money.

　　Lost in Russia, this deal is worth it.

　　With the cooperation between the two sides, Lost in Russia has not only gained long-term benefits, but also saved the income of the Spring Festival stalls. According to the film accounting model, all film revenues are paid with a special business tax of 3.3% and a special fund of 5% for the film industry. The remaining 91.7% is considered as the "divisible box office" of a movie. After that, about 57% of cinemas and cinemas are retained, and the remaining 40%-43% is attributed to the "net box office income" of film producers and distributors. In this way, the box office receipts recovered by the producers are about 33% of the total box office, that is to say, for a film with a final box office of 100 million, the box office receipts are about 33 million.

　　Today, the filmmakers in Lost in Russia have directly earned 630 million yuan, which is equivalent to 1.9 billion yuan at the box office when it was released in the cinema. It should be said that this is a profitable business. After all, its opponents are Leap, who is quite popular with the audience, and Tang Tan 3, who knows the laws of business types.

　　According to another algorithm, Lost in Russia also won completely. Before the film was released, Huanxi, a subsidiary of Huanxi, reached a guaranteed agreement with Hengdian Film Co., Ltd. on Lost in Russia. Hengdian Film Co., Ltd., the issuer of the guaranteed agreement, paid 600 million yuan to Huanxi Media in installments, corresponding to a box office of 2.4 billion yuan. When the box office exceeded 2.4 billion yuan, the excess box office net income was divided into 35% and 65%.

　　For Lost in Russia, 2.4 billion is not an easy thing — — Last year’s Spring Festival movies were similar in size to Lost in Russia’s, with 2.2 billion Crazy Aliens and 1.7 billion Flying Life. Now, Lost in Russia has sold 630 million yuan to ByteDance, and it can also participate in the profit sharing.

　　Lost in Russia may be a special case, or it may be the butterfly that changed the whole film pattern in China, although a large number of content companies still need to show their works in cinemas. However, from this, it is also possible for streaming media to enter the film industry track and achieve overtaking in corners.

　　News observation

　　Why did this move anger the national cinema?

　　The controversy caused by Lost in Russia continued to ferment. After the Zhejiang film industry issued a statement condemning "embarrassing mom’s behavior", from the afternoon of 24th to the evening, Beijing Xinhua Dadi Cinema Line Co., Ltd., Beijing Kyushu Zhongyuan Digital Cinema Line Co., Ltd. and 23 cinema line companies from Sichuan, Guangzhou and Hunan submitted urgent requests to the Marketing Department of the State Film Bureau. In the request for instructions, the cinema company once again stated that Lost in Russia’s free broadcast on the Internet was an act of breaking industry rules.

　　"As a cinema movie, Lost in Russia bypassed the traditional cinema, temporarily changed to online premiere and was free of charge, which means that the current film release window period has been shattered, which is inconsistent with the payment model cultivated by the industry for many years. The trampling and deliberate destruction of the current China film industry and distribution mechanism will play a destructive leading role." Cinema hopes to stop the free Internet premiere in Lost in Russia, conduct hearings and demonstrations in the industry, ban all kinds of "zero window period" screening modes outside cinemas, clarify the window period boundary between various screening terminals and cinema screening content, and improve the industry standard system.

　　In the request, the cinemas also said that in view of Lost in Russia’s current behavior, they would boycott the films produced by Joy Media and Xú Zhēng to a certain extent, and even reserve the right to sue for the losses caused by Joy Media’s violation of the Film Distribution and Projection Contract and unilaterally changing Lost in Russia for free Internet premiere without authorization. Earlier, in response to Lost in Russia’s decision to broadcast on the Internet, the film industry in Zhejiang Province issued a statement on the evening of 24th, saying that the national cinemas had invested a considerable amount of money for the Lost in Russia screening, and this "Lost in Russia act" brought great losses to the national cinemas. Text/reporter Xiao Yang

　　Scene reproduction

　　"I am very familiar with this hutong. Today I just want to see the old neighborhood and listen to your thoughts on the transformation of the old city."

　　The old neighborhoods in Yuer Hutong, Dongcheng District, Beijing, have never forgotten that exciting day — — On February 25, 2014, General Secretary of the Supreme Leader inspected the renovation of the old city in Beijing and walked into the complex where they had lived for decades.

　　The general secretary walked along the winding narrow passage, and successively walked into the courtyard of No.29 and No.30 Yuer Hutong, and visited the homes of four households, including Zhuangbao, to be caring and attentive.

　　"The general secretary came at noon that day, just like relatives visiting, without any shelf, especially cordial." Recalling the scene of the general secretary and his family pulling home, Zhuang Bao, an old neighbor in his 60 s, is still excited. "I talked with the general secretary about chopping wood and burning briquettes when I was a child, and I received water in the water tank of the compound in winter. The general secretary said that he feels the same way. "

　　The general secretary walked out of the door of Zhuang Bao’s house, and Li Shulan, an old resident of No.30 Hospital, picked up the camera and took some photos for the general secretary and the neighbors. "The general secretary asked me where to change the gas in your home. I thought at that time that the general secretary even cared about such a small thing."

　　"When visiting four households, the general secretary was concerned about asking them how their work was, how much they earned, what to cook and burn, how to keep warm, how far it was to go to the toilet, and what they wanted to improve their living environment." The general secretary made an investigation in Yuer Hutong, accompanied by Li Na, then secretary of the Party Committee of Fuxiang Community and director of the neighborhood committee. "The general secretary told the old neighborhoods that the purpose of our visit is to improve your living environment."

　　Pushing open the scarlet door of No.30 Yard of Yuer Hutong, Zhuang Bao and Li Shulan almost didn’t recognize the yard where they had lived for most of their lives — —

　　The private building disappeared, and the courtyard returned to traditional regulation, which was particularly bright; The three rows of old bungalows in the south, north and south are completely new, reappearing the quaint style of blue bricks and gray tiles; The eight houses vacated by residents have been transformed into community public spaces such as "Huaixiang Living Room", "Warm Pavilion for Consultation and Business" and "Wenxin Library".

　　"Brother Zhuang Bao and Sister Shu Lan are back!" Jihong, Changling Li and other old neighborhoods were overjoyed, and they quickly welcomed the two old neighborhoods into the "Huaixiang Living Room". Plates of steaming jiaozi served on the dining table, and the thick jiaozi fragrance, accompanied by laughter, spread out in the courtyard.

　　"How the old neighborhoods are doing is always the concern of the Supreme Leader General Secretary." Zhuang Bao said, "If I can see the general secretary again, what I want to tell the general secretary most is that the party and the government insist on taking the hearts of the people as the heart, and the transformation of the old city has accelerated. More and more hutongs have returned to the old taste, and more and more old streets have lived a new life!"

　　Draw a happy picture of a dream and a peaceful life.

　　"I was the first person in the 30th Hospital to move out. Of course, I can’t bear to move away, but everyone wants to live a good life, right? " Li Shulan said, "In our two bungalows, there is always no sunshine in the house, and it leaks when it rains."

　　Yuer Hutong, with a total length of 343 meters, is a complex area in old Beijing, with a large population density, a small per capita living area and imperfect living facilities. No.30 courtyard is a public housing courtyard with a total area of 300 square meters, which was once crowded with 14 households. Zhuang Bao said: "I have lived in this hospital for 60 years, tasted the ups and downs, and always had a dream — — Move to the building. "

　　People’s expectations, political aspirations. During his inspection tour in Beijing in February 2014, General Secretary of the Supreme Leader made important instructions on the protection of historical features, the protection of the old city and the improvement of people’s livelihood. In February 2019, when the General Secretary visited the grassroots cadres and masses in Beijing, he emphasized that the CPC Central Committee is very concerned about the transformation of the old city and shanty towns, that is, to make everyone live more comfortably and live a better life, to solve practical problems that everyone cares about, and to let everyone live in an alley and live a modern life.

　　It is necessary not only to improve the living environment, but also to protect the historical and cultural heritage. One old city reconstruction operation has been carried out in Beijing and throughout the country.

　　In 2015, Dongcheng District began to implement pilot renovation projects in four hutongs, including Yuer Hutong in Nanluoguxiang area. "In this pilot project, Dongcheng District Innovation ‘ Application-based retirement ’ And ‘ Application improvement ’ Mode, residents can choose to move out to live in a modern residential building, or they can choose to stay. ‘ Go to ’ And ‘ Stay ’ It is up to the residents themselves. " Zhang Lili, deputy director of Jiaodaokou Sub-district Office in Dongcheng District, said that the application rate for vacating Yuer Hutong reached nearly 60%.

　　As the first migrant resident, Li Shulan chose June 6, 2016 as the date and moved into Chengjinyuan Community on the edge of Orson Park. A year later, Zhuang Bao’s family also moved here. The north and south of the two-bedroom apartment are transparent, and the sun shines all over the bedroom, and it also shines into Li Shulan’s heart: "Now life is full of sunshine!"

　　A happy picture of "a dream of living in peace" is being grandly spread across the country: in 2019 and 2020, the old houses of about 10.43 million urban residents will have a new look, and the transformation of old urban communities in the future will involve hundreds of millions of residents. During the "Thirteenth Five-Year Plan" period, about 50 million residents in China moved from shanty towns into spacious and bright resettlement houses.

　　Will meet the wishes of residents throughout, and care about home.

　　"This renovation will bring many inconveniences to bungalow life — — Cooking, bathing, going to the toilet, lighting, drying, etc. have all been solved, and I am very comfortable when I care about it! " The 70-year-old Chongbaocai family is one of the two families still retained in No.30 Hospital. The old man specially showed us the kitchen and bathroom. "Come out of the room and walk a few steps."

　　During his inspection tour in Beijing in February 2014, General Secretary of the Supreme Leader stressed that the transformation of the old city has to respond to different wishes and requirements, and the workload is very heavy. Relevant departments should do their work in depth and detail, and everyone should understand and support more and help the government to do practical things for the masses well.

　　"In the renovation and renovation of four hutongs in Nanluoguxiang, Dongcheng District has studied and formulated an application-based improvement implementation plan for residents who choose to stay, and leased the vacated houses to the retained residents at the price of public rental housing to solve the kitchen and bathroom needs and moderately improve their living conditions." Chen Xiansen, deputy head of Dongcheng District, said.

　　The Chongbaocai family of three applied for renting the No.12 public house in the hospital, and the per capita living area increased by nearly 50%. Let the elderly relish, as well as street community cadres, design and construction personnel to communicate again and again, so that the design scheme and repair details fully reflect their wishes.

　　"The original design changed the room door into a wooden door, but I am worried that the wooden door will not be closed in summer and will not be closed tightly in winter." Chong Baocai recalled, "So the designer changed it into a double-decker door, the inner door was made of broken aluminum, and the outer door was made of wooden frame, which not only ensured the tightness of the doors and windows, but also protected the traditional style."

　　"We insist on ‘ One hospital, one scheme, one household, one design ’ Actively respond to the different demands of residents. " Zhang Lili said that residents’ participation runs through all aspects, such as policy formulation, planning and design, repair and construction, management and maintenance, and completing public services. She still remembers that when the policy was first formulated, the construction area of the kitchen and bathroom module was 6 square meters. After visiting the model room, residents generally felt that it was too small, and finally it was adjusted to 8 square meters.

　　The transformation of the old city is related to the vital interests of thousands of families. The Guiding Opinions on Comprehensively Promoting the Renovation of Old Urban Residential Areas issued by the General Office of the State Council clearly requires that various forms of grass-roots consultations should be carried out by online and offline means such as "internet plus’s co-construction, co-governance and sharing" to actively understand residents’ demands and promote residents’ consensus. The policy is more intimate, the transformation is warmer, and the millions of people in Qian Qian live more comfortably.

　　Carry out protective repair and restorative construction with embroidery.

　　In No.14 Yard of Yuer Hutong, an old couplet is engraved on the Zhuhong Gate — — "Loving Lu Suihou’s virtue and righteousness is profound", and the eight characters are still vicissitudes. Blue sky and white clouds set off blue bricks and gray tiles, and the old hutong is full of charm. "Every time I meet a tourist, I look at the old door couplet on the gate and look at the courtyard curiously under the door. I am particularly proud." Ji Hong, an old resident, always enthusiastically explains the meaning of door couplet to tourists.

　　Jingcheng Company is responsible for the repair and renovation of Yuer Hutong. Wang Yongjiu, deputy general manager of the company, said: "We strictly implement the requirement that the old city can no longer be demolished, so as to ‘ Progressive improvement ’ As a path, we will carry out protective repair and restorative construction with embroidery. "

　　Embroidery, planning first. "Eight well-known architect teams were invited to set up the Yuer Hutong design work camp." Zheng Tian, the head of Beijing Architectural Design Institute in Yuer Hutong, said, "Focusing on the basic unit of courtyard, the designer thoroughly studied and verified the evolution process of each courtyard in different years since the Qianlong period of Qing Dynasty, and protected the texture and courtyard pattern of hutong."

　　Construction is also full of embroidery, carefully polishing every yard and house. In the renovation of No.25 Yuer Hutong, the two piers at the entrance were kept as they are, and in order to avoid collision and rubbing during construction, protective plates were specially made to cover them.

　　In order to ensure that the original technology, raw materials and practices are not out of shape, Jingcheng Company specially invited five on-site supervisors from retired housing management masters, and Xu Guangli was one of them. Many construction workers have learned from Master Xu’s "trueness".

　　There is one missing brass cymbal on the gate of No.25 courtyard, and it needs to be equipped with one. "It must be hexagonal. If there is no suitable one, I would rather not change it!" Xu Guangli has a firm attitude. From the building materials market to the antique city, the construction team leader ran one trip after another.

　　To retain the old neighborhood and the lifestyle of the old city, and to realize the improvement of people’s livelihood and the revival of vitality in historical and cultural blocks, it is even more necessary to work hard on embroidery.

　　Throughout the country, from strengthening historical and cultural protection, shaping urban features, to strengthening the transformation of old urban communities and community construction, a series of diversified explorations are being promoted — — The Fifth Plenary Session of the 19th CPC Central Committee adopted "the Central Committee of the Communist Party of China’s Proposal on Formulating the 14th Five-year Plan for National Economic and Social Development and the Long-term Target for the Year 2035", which made arrangements for the implementation of urban renewal, and strived to make the city "rich and comprehensive" and the people live and work in peace and contentment.

　　(People’s Daily reporter Yan Weiliang He Yong)

Many netizens left messages to see e:NP1, and it came today. As for the outstanding performance of the car, please read it together.

Let’s take a look at the appearance of e:NP1. The front of e:NP1 is very simple and looks comfortable. Headlights are very in line with consumers’ aesthetics and can win the love of young people. The car is equipped with LED daytime running lights, front fog lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Coming to the side of the car body, the size of the car body is 4388 mm * 1790 mm * 1560 mm. The car adopts solid lines, and the side of the car presents an elegant design style. With large-sized thick-walled tires, the shape is quite domineering. In the design of the rear, the rear looks full, the taillights look very domineering, and the shape is simple and generous.

When I came to the e:NP1 polar 1 car, the interior of the e:NP1 polar 1 car was more exquisite, and the overall design atmosphere was still in place. The steering wheel of the car is very in line with the interior style. It is equipped with the functions of manual up and down steering wheel+front and rear adjustment, and the grip is full and delicate. Take a look at the central control, with a 15.1-inch touch-sensitive LCD central control screen, which makes the interior style impressive and the details are still in place. The dashboard and seats give people a good feeling. Let’s take a look. The car is equipped with a domineering dashboard, and the trendy design elements make people remember it at a glance. The car uses leather seats, which are wide and thick, and the overall ride feels soft and comfortable.

E:NP1 pole-pai1 matched gearbox, 150KW, 310N.m, with good power performance.

Equipped with car networking, driving mode selection, remote control key, Bluetooth key, rear wiper, interior atmosphere light and other configurations, the configuration has reached the mainstream level of the same level.

This class of cars can often give consideration to both cost performance and practicality, and is often considered by most consumers as the first choice when buying a car. If you are also considering this car, you might as well go to the store to experience it at the weekend.