标签归档 上海娱乐导航

The game version number was released in May! Can’t wait to play right away? These games can be played now!

The May edition number is coming! According to the approval information of domestic online games published in May, 2023, a total of 86 games, such as Netease Seven Days World, Tencent Ace Warrior 2, Lilith’s Party of the Gods, and Netelement Temple’s Dream of the Heart, have been approved. Some of these games have been launched overseas or on Steam, and they can be played now. If you want to try something early, you can try it first!

Dream of the deep heart

"Dream in the Heart" is a new work by Shanghai Candle dragon, who has developed the swords of legends series. The game has landed on PC, NS, PS and Xbox platforms, and the Steam standard version of 78 yuan, the deluxe version is 108 yuan.

This is an action game similar to "Galaxy Warrior" and "Demon City". The background of the game is western magic, and players will meet scary giants and lovely elves in the game. The biggest selling point of the game is exquisite hand-painted pictures. Moreover, the amount of games is large, and more than 20 maps with ten endings are not covered.

According to the official introduction, players will accompany Renee, a girl with amnesia, on a journey of fate to uncover the hidden secrets of the fantasy world. Explore the natural scenery and ruins of the imperial city, and meet mysterious beasts and lovely elves. Use all kinds of weapons and skills to confront corrupt monsters, break through crises and so on.

Yi xian pai

Yixian Card is a card game that plays chess by itself. A single game supports up to eight players to play against each other. Players need to place the drawn cards in the fighting area and automatically fight with other players in random order. During the interval of each round of fighting, players need to judge the opponent’s thinking, adjust the card order or add the newly drawn cards to the deck to beat the opponent according to the situation on the field.

The game of "Yixian Card" is the same as the pub chess game. To put it bluntly, it is "the card version moves by itself". At the beginning of the game, players will randomly draw several cards from the library. These cards can be directly used in battle, can also be synthesized with another same card, and can also be sold to improve their own realm-commonly known as "upgrading their capital" and greatly improve their construction limit. Of course, players can also exchange cards with other cards randomly when they encounter cards that are really unnecessary, so as to replace the refresh function in self-walking chess.

Although "Yi Xian Pai" adopts the battle mode of self-propelled chess, it is still slightly different from self-propelled chess in essence. Players still need to collect and build their own cards to participate in the battle, but this "process" of construction is quite a bit of a DBG game.

Compared with the traditional TCG, we only need to pay attention to three things when building a deck of cards: role, sect and deputy. Among them, the sect and the deputy will carry a fixed number and types of cards, and players can’t operate the cards, so they can only combine the deputy and the sect to form a complete set of cards. The character must belong to a sect, but every time he ascends the realm, he will unlock an exclusive talent and play an extra role in the game.

Party of the gods

The Gods Party is a mythical punk strategy RPG produced by Lilith, which has cool artistic style and diversified and aesthetic role design.

Related links:I was shocked to try it out: the legendary art uncle started a two-dimensional street card game, which was blown up by American primary school students.

The Party of the Gods tells the story that in the future world, some scientists died and released monsters that destroyed the world, and then some people mutated to have divine power and became diviners.

The game makes a hodgepodge of gods in fairy tales such as China, Egyptian, Nordic, Greek, etc. In "The Party of the Gods", it is common for the Monkey King to beat Zeus violently, and Anubis and Nuwa fought for 300 rounds.

The painting style in "The Party of the Gods" is all-encompassing, which can not only see the dark sister with real jitter, but also the cheongsam sister who is more in line with the oriental aesthetic. It is true that XP of players all over the world is grasped.

Digging into the background of the game, I finally found that the art director of "The Gods Party" had joined Tencent in the early years, and he was actually focusing on games such as Legendary World and Legend of Xuanyuan. This sense of contrast is really exciting.

Eluhill: Star Dawn

"Elohill: Xing Xiao" is a 3D real-time strategy card hand tour that presents the fantasy of the world of [Magic X Technology] through a light retro art style. It is characterized by the immersive combat experience of dynamic command operation, and it is presented with the 3D drama performance of the real opera, creating an Iluhir world with full details and strong immersion.

In this game, the player will be the acting head of the Gefeier Troupe, and take a flying boat to travel between Xinghai and the narrow land, guiding the degraded people to shuttle between the "present world" and the "dream paradise" to fight against the sudden paradise arrival events in various places, save the people who are asleep, and regain the real future from the ostentatious dream.

In the battle experience of core fun, the game not only retains the immersive sensory experience of ACT play, but also lowers the operating threshold for players to get started quickly. At the same time, it also adds a wealth of card instruction strategies in battle. Before the start of the battle, players can arrange their own character positions. In some difficult levels, there are random attribute bonus positions.

The game international service was launched on April 6, and the related demo evaluation will be released later, so stay tuned!

Explanation of light gap

"Light Gap Interpretation" is a different world strategy offensive and defensive mobile phone game developed by Cong Yun (Beijing) Technology Co., Ltd. and distributed by the exclusive agent of the game. Mengmei yujie has all of them! All live2d!

In the game, players will be the guardians of lantern seals, join the strategic offensive and defensive battle field in the other world "Nuon Continent", and take risks with "interpreters" with various creative abilities to fight against the raging beasts and prevent the darkness from coming again!

A large number of "Interpreters" are freely combined, and diverse Live2D is within reach, with Yokoyama Masaru’s love and music! The ever-changing battlefields and powerful enemies, the "arrival technique" big move to reverse the war situation, and the strategic offensive and defensive gameplay of the operation are tested … In the endless night, the lamp of hope is incarnated, and together with the interpreter, the shackles of fate are broken!

Taifu was launched in October 2022, and related demo evaluation will be released later, so stay tuned!

Indy’s lies

Indy’s Lies is a stand-alone game with roguelike elements and card construction as the core gameplay. The game has been put on Steam, and the current favorable rate is 76%.

Randomly generate the content of the level, exquisite plot content, rich and changeable talent system, cleverly designed partner system, surprise and unexpected rune system, combined with hundreds of carefully designed professional cards, so that players can experience completely different fun every time they enter the level.

There are currently 12 heroes in the game, and each hero has a unique professional card, exclusive card and personal mechanism. The hero chosen at the beginning determines the general trend of the genre. After defeating each boss, you can invite new heroes to join the team to supplement your strategic choice-to brush the enemy with debuff, to realize infinite flow, or to add healers to the team?

More than 700 cards can collide with runes, randomly generated talent trees (more than 160 talents) and 50 props to maximize synergy-cleverly combine strategies and defeat more than 90 enemies! Every time you get a new card, you can also replace the old card to realize dynamic and flexible card set construction.

Open the fig leaf of "high-priced domestic beauty": from the light of domestic products to the "price assassin", is the way out for head players such as Polaiya to become "all-round fighters" in the f

In recent years, the new brand of beauty that has been popular on the internet has been inseparable from the label of "domestic products" at the beginning of its debut. It is not only suitable for Chinese skin, but also relatively low in price, and can be used as a cheap substitute for big brands. However, 79 yuan’s Hua Xizi eyebrow pencil sent Li Jiaqi to the forefront. Netizen said that although it doesn’t sound too expensive, the eyebrow pencil weighs only 0.08 grams.The price per gram is more expensive than gold.. So,Hua Xizi has become the latest currency unit on the Internet.There is a ridicule that "the exclusive monetary unit of migrant workers: 1 flower west =79 yuan".

With the continuous fermentation of Li Jiaqi’s remarks in the live broadcast room, the cost performance of some domestic beauty products has been pushed to the forefront. After a media reporter counted more than 30 eyebrow pencil products of 19 makeup brands on the market, the results showed that the price per gram of eyebrow pencil of 14 brands exceeded that of 100 yuan, and the eyebrow pencil products of Mao Geping ranked first among the domestic makeup brands, with the price per gram reaching 1,222.2 yuan. Even if the unit price is not mentioned,There is still a hidden trend behind this-cheap domestic makeup products are getting smaller and smaller.. Insiders pointed out that in the past, small weight was the advantage of domestic products, and consumers also had a good impression on small weight. Because the iteration rate of cheap domestic cosmetics is high, for consumers, the trial and error cost of small grams of products is low. However, when the cheap domestic make-up products are getting smaller and smaller, consumers’ feelings are:On the surface, the price advantage within 100 yuan has been maintained, but in fact it is a disguised price increase..

However, there is another voice on social media that it is unfair to look at the price per gram. Some people suggest that the cost of cosmetics is not only the internal material, but also the packaging design, etc. "We can’t rudely take gram weight as the basis of price comparison", "Overall parity is also parity.”。 Another practitioner said that although it is not wrong to calculate directly according to the figures, cosmetics can’t be completely calculated like this, because many local brands almost never trade at the original price, and these pricing are illusory. "You will see discounts in many brands all the year round. In the live broadcast room, some of them are buy one get one free, even buy one get two free, and there are other complimentary items. And such pricing combined with large discounts,In order to stimulate consumers to buy.. "

From the Light of Domestic Products to the "Price Assassin": "Abnormal Marketing" Behind Small Grams

From being praised as "good quality and low price" in the past to being repeatedly questioned as high price now, when did the change of domestic beauty products happen? Insiders pointed out that,The price increase began when Internet brands began to seize the share of offline brands.. In the past, the adjectives’ good quality and low price’ and’ cheap big bowl’ all referred to domestic products, such as Nature Hall and Baique Ling. As more and more Internet brands begin to advertise with the help of KOL and platforms, everything will be different. Some insiders also bluntly said,The rise of live e-commerce has actually disrupted the price system of domestic beauty products. To some extent, this is also one of the big backgrounds of the general price increase of domestic products..

In fact, the raw materials and production technology of cosmetics only account for a small part of its cost. However, for the new domestic beauty brands that spend a lot of money on marketing,Often dubbed "working for KOL". Guojin Securities Research Institute has combed how the cosmetics industry chain distributes profits. A cosmetic, the brand takes most of the gross profit, and when it reaches the sales channel, it will be divided into a big slice. For the new domestic brands that started online, KOL, such as anchors and grass bloggers, must be given quite high profits. People in the industry bluntly say that, after all, high-priced cosmetics,More expensive in brand premium, marketing and sales. After these expenses are added, products with a cost of several dollars can sell for hundreds of dollars..

Overall, analysts said,There are only three ways to increase the price of domestic beauty products: product upgrading, "taking the opportunity" to increase the price; The discount is reduced and the hand price is increased; Directly push high-priced products or product lines.. Polaiya is a "typical" price increase by upgrading. According to the relevant research report of Ping An Securities Research Institute, in February 2020, the company launched Ruby Essence 1.0 at a price of 249 yuan /30ml, with an average 8.3 yuan per ml. In February, 2021, Ruby Essence 2.0 came out at a price of 279 yuan /30ml, with an average increase of 12.48% per milliliter of 9.3 yuan. At the same time, there are also brands that raise prices in disguise by reducing discounts. Some insiders said that consumers are very sensitive to the price of brands that have a certain popularity or often appear in the live broadcast room of the head anchor. Therefore, brands generally do not directly raise prices.Instead, the cost is reduced by reducing discounts, reducing/changing gifts, etc., or indirectly increasing the terminal price..

Finally, it is the "ultimate magic weapon" of price increase: directly pushing high-priced product lines. Considering that most domestic products are started by soliciting customers at low prices, they want to open up new high-end customers without incurring spit.Opening a separate high-end line is the best choice.. Among this kind of players, analysts pointed out that the typical ones are the high-end product line AOXMED launched by Betani, and the cutting-edge brands that directly locate the high-end, such as Chapter 14 and Wenmo.

In addition, with the rapid outbreak of the domestic cosmetics market and the increasingly fierce competition, it is obvious that consumers can’t be retained by marketing alone, and the general OEM model of domestic cosmetics has also led to many problems such as product homogeneity and poor quality control. Only products that are really easy to use can retain consumers. As a result, domestic makeup brands have made great efforts in research and development. Analysts said that several head make-up brands have also invested a lot of money in R&D. From the marketing war to the R&D war, domestic make-up began to adhere to the "long-term doctrine" and went to the second half.Facing the increasingly complex market environment, self-built factories have become a key step for domestic cosmetics brands to seek "transformation", but it is not easy to build a complete and efficient supply chain.This means that the brand has changed from a light asset model to a heavy asset operation, with high cost, long payback period and various problems in production management, all of which need to be dealt with by enterprises one by one. Even so, for domestic makeup brands, the transformation is imminent.Only by producing and developing products with better quality can we retain consumers with more mature minds and finally break through..

Head players stage "ranking" to chase the future market or only accept "all-round fighters"

Statistics from the National Bureau of Statistics show that in the first half of 2023, the total retail sales of cosmetics in China increased by 8.6% year-on-year to 207.1 billion yuan, which is more than the total retail sales of cosmetics in 2015. The rapid expansion of the market has made China the largest overseas market for international beauty groups, and also allowed many local beauty companies to taste the fruits of victory. But,It is impossible for any industry to stay in a high-speed growth environment all the time.. Some analysts said that although the development of the industry has matured, consumer demand has always been difficult to meet expectations. After experiencing a rush from 0 to 1, local beauty began to slow down and enter a cyclical adjustment.

In addition,Domestic beauty companies began to stage a ranking chase.The scale of head enterprises continues to grow, but the gap is narrowing. According to the revenue scale of the semi-annual report, shanghai jahwa, which owns many skin care brands such as Yuze and herborist, still ranks first with 3.629 billion yuan. At the same time, the latest revenue of Polaiya, a latecomer, reached 3.627 billion yuan, only 2 million yuan behind shanghai jahwa. Huaxi Bio, on the other hand, bit behind with a scale of 3.076 billion yuan. Betani’s 2.368 billion yuan is not far from Shuiyang’s 2.29 billion yuan.

Analysts pointed out that domestic beauty companies that have gained market share in the past few years,Began to scramble to get out of the comfort zone. Huaxi Bio, Polaiya, shanghai jahwa and other track head players make new decisions at this crossroads. In the short-term interests and long-term benefits, the latter is chosen to seek a more stable chassis to confront possible opportunities and shocks. Under the background that the domestic consumption market is still in the recovery stage and the traditional cosmetics giants still firmly grasp the advantages of the industry,High-margin products have also become a "breakthrough" weapon for domestic beauty products..

Shanghai jahwa said in the semi-annual report that since the second quarter, the company has adjusted its business strategy and increased the investment in brand fees.Skin care products with high gross profit and rapid development have achieved recovery growth, which has promoted the structural optimization of gross profit margin.And digested the pressure brought by overseas business. Polaiya said that during the reporting period, the company wasContinue to consolidate the "big single product strategy", focusing on the three family series of Shuangkang, Ruby and Yuanli.

Obviously, under the impetus of these head enterprises,The cosmetics market in 2023 is opening a "hardcore war" of speed and strength.. Enterprises are faced with a comprehensive test of hematopoietic capacity, channel capacity and independent scientific research capacity. The upper limit of an enterprise’s development will no longer be determined by the longboard, but by its comprehensive strength. According to analysts, it can be seen from the interim report that China cosmetics enterprises are constantly refreshing their performance in each other’s "involution", forming a benign industry competition environment. But in the future cosmetics market,The future market may only accept "all-round fighters"In order to go to a broader world stage and compete with international beauty giants.

This article comes from Cailian Association.

Why did Wang Chuqin enter the final 4-0 unexpectedly? Deng Yaping said the truth, and Zhang Benzhi was desperate.

On April 23rd, Beijing time, the men’s singles final of WTT Macau Championship will be held among table tennis players. Veteran Malone defeated lebrun in the semi-final to help Fan Zhendong complete revenge, while Wang Chuqin swept Zhang Benzhi and reached the final 4-0 in the semi-final. This semi-final was somewhat unexpected. Wang Chuqin once again beat Zhang Benzhi and perhaps thought of the result of defeating his opponent, but it was really unexpected that Wang Chuqin swept his opponent with a score of 4-0, because Wang Chuqin had previously focused on doubles.

In the past year, Wang Chuqin began to exert his strength in singles, so Wang Chuqin began to soar in the world rankings, and now he has risen to the second place in the world. Wang Chuqin gradually showed his talent and ability in men’s singles. With Sean Xiao becoming the head coach of Wang Chuqin, Wang Chuqin’s strength in fighting tough battles became stronger, and he showed a more stable state and mentality on the court, thus ensuring that he swept Zhang Benzhihe and did not leave any chance for his opponents to fight back.

The biggest competitor of the national table tennis men’s team in the new Olympic cycle is Zhang Benzhihe. We need to find a second singles player who can hold Zhang Benzhihe outside Fan Zhendong. Facts have proved that Liang Jingkun and Lin Gaoyuan do not have this ability and stability, so Wang Chuqin has become the key training target, and Wang Chuqin is also a post-00 generation. If Wang Chuqin can shoulder the heavy burden, there is no need to worry about Zhang Benzhihe creating too much threat to national table tennis in the next five years. Therefore,

Compared with Lin Gaoyuan and Liang Jingkun, why can Wang Chuqin resist the pressure and sweep his opponent 4-0 in this battle with Zhang Benzhi? After all, even Fan Zhendong, the first brother of Guoping, can’t beat Zhang Benzhihe 4-0. Why does Wang Chuqin have such strength? In fact, Deng Yaping praised Wang Chuqin’s character and technical characteristics before, saying:Wang Chuqin’s gas field is excellent, he has a good temperament in the game, dares to show his sword, is not soft in hard battles, and has a firm belief in the game.

Therefore, seeing Deng Yaping’s praise and comments on Wang Chuqin implies that Wang Chuqin has the strength and potential to help the China table tennis team win more honors in the future. With the sweeping of Zhang Benzhihe, the Japanese table tennis brother is completely desperate, not only in the next Durban World Table Tennis Championships, but also in the Paris Olympic Games.

Because Wang Chuqin became more and more competitive in singles after continuous high-intensity training in Sean Xiao, Zhang Benzhi and Wang Chuqin completely opened the gap, Wang Chuqin and Fan Zhendong could form the men’s singles double insurance in the new cycle of national table tennis, and Zhang Benzhi’s dream of hitting the men’s singles champion in the Olympic Games and the World Table Tennis Championships was completely shattered.