标签归档 苏州水磨会所

　　Cao Yajun (left), a "great country craftsman" in the national architectural decoration industry, works in the start-up area of Shenzhen Guangming Science City. Xinhua news agency

　　Xiong Guoan, the inheritor of Jingdezhen traditional thin-shell porcelain making skills, is "benefiting the blank". Xinhua news agency

　　Zheng Chunhui, a senior arts and crafts artist, is creating. Bright picture

　　In Xi ‘an, Shaanxi Province, Hu Min, a "national technical expert", is carrying out flame cutting. Xinhua news agency

　　Liu Yulei, a senior assembler of grand piano in Yingkou, Liaoning, assembled piano parts in the workshop. Xinhua news agency

　　Wang Shangdian, a senior lathe technician and lathe skill expert in Jinxi Petrochemical Company of China Petroleum, is using calipers to measure parts data. Xinhua news agency

　　editorial comment/note

　　Skilled workers are an important force supporting China’s manufacturing and China’s creation. Recently, the General Secretary of the Supreme Leader sent a letter to congratulate the holding of the first great country craftsman innovation exchange conference, stressing: "The working class and the broad masses of working people in China should vigorously carry forward the spirit of model workers, labor and craftsmen, adapt to the needs of the scientific and technological revolution and industrial transformation in the world today, study hard, study deeply, be brave in innovation and be the first, constantly improve their technical skills, and contribute wisdom and strength to promoting high-quality development, implementing the strategy of manufacturing a powerful country, and building a socialist modern country in an all-round way." As an outstanding representative of skilled talents, artisans in big countries are superb in skills and hard-working. They build their dreams with dexterous hands and devote themselves to their country with dedication. How did they feel and touch when they received the congratulatory letter from the general secretary? How to play a better role and contribute wisdom and strength to promoting high-quality development, implementing the strategy of building a strong country and building a socialist modern country in an all-round way? In this issue, five craftsmen from big countries are invited to tell their stories of struggle, and experts are invited to make suggestions and analyze them.

　　[First-line narration]

Sow the seeds of "ingenuity" and strive for Excellence

Narrator: Chen Zhaohai, the chief skill expert of China Communications No.1 Navigation Bureau No.3 Company.

　　A few days ago, we were attending the first great country craftsman innovation exchange conference online, and when we heard the news that the general secretary sent a congratulatory letter, we suddenly "boiled" with joy and felt glorious and proud.

　　I have been engaged in surveying for 27 years, and I have been on the front line of building ports, dams, roads and bridges. Years of work have made me deeply feel that measurement is like the "eye" of the project. Only by measuring more accurate data can the project of a big country be completed accurately. For example, the observation accuracy of calipers can only reach centimeters, and millimeters need to be estimated by ourselves. How to read the millimeter estimate more accurately? I have practiced this basic skill for 10 years.

　　At that time, because the measuring instrument total station was more expensive, the newly graduated "raw melon and an egg shaped thing" rarely had a chance to get started, so I helped master Zhao Zhenguo and carefully recorded every operation step. One day, the site builder was anxious for a set of measurement data, and it happened that the master was on vacation. At the urging of everyone, I shouldered the total station and rushed to the scene. It was my first independent measurement. Because I was nervous, I repeated the measurement and calculation several times before reporting the data. After the master came back, he not only didn’t blame me, but also praised me again and again. This encouragement and trust made the seeds of "ingenuity" take root in my heart.

　　In 2013, I participated in the construction of Dalian Xinghai Bay Bridge. In the construction of the main bridge, in order to ensure the balanced stress of the "two towers and three spans" of the bridge, the accuracy of suspension cable installation is extremely high. Every time we organize survey and lofting, we need to climb to the top of the 120-meter-high cable tower for operation. Because the construction area is more than 1 km offshore, even if it is calm, the towering cable tower will keep swinging. During more than 300 days and nights of bridge construction, I will take the lead to climb to the top of the tower as long as my work requires, and lay points and lines at an altitude of 100 meters, which ensures that all suspension cable installations are completed at one time, and also accumulates experience for similar projects in China.

　　Dalian Bay subsea tunnel project is the first immersed tunnel built in the cold sea area in China, and there is no experience for reference. The accuracy of our survey work should be based on the Zhuhai-Macao Bridge in Biaogang, and the out-of-tolerance accuracy should be within 5 cm. To this end, I and the technical center of the third company of No.1 Navigation Bureau have devoted themselves to tackling the problem of "multi-beam sounding system scanning replacing the traditional acceptance method of hydraulic concealed works". In the construction of subsea tunnel, it is normal that the wind and waves bump. However, multi-beam equipment needs to measure strictly according to the horizontal and stable geometric relationship, and the wind and waves greatly affect the accuracy of data. Inspired by the folding umbrella, we proposed to customize the connecting frames for the five sub-instruments of the multi-beam system. After four months of exploration, we finally developed a detachable connector that can be spliced and suitable for any ship type, which made the instrument grow "hands and feet" to grasp the ship’s side and stand firmly on the seabed. Compared with the workload of single-beam equipment of 6 hours, multi-beam equipment only needs 30 minutes, and the out-of-tolerance accuracy reaches the standard of 5 cm.

　　Now, I have also become the master of my disciples, and that "ingenuity" seed has been spread to more people’s hearts. I will set an example and teach my disciples to do, love and specialize in one line, so that more young people who are interested in this will embark on the road of becoming talented and serving the country with skills.

Skilled workers have both skillful hands and "ingenious thinking"

Narrator: Liu Li, an oil production worker of Team 48, No.6 Operation Area, No.2 Oil Production Plant of Daqing Oilfield Co., Ltd.

　　I was born and raised in the oil field, and I am a veritable "second generation of oil". After his father retired, he transferred to work in Daqing Oilfield. He once participated in the battle of Daqing Oilfield with Wang Jinxi. "Consolidate your achievements and continue to work hard" is what my father taught me from an early age. In 1993, I entered the "old benchmark" oil production team with excellent style — — Team 48 works.

　　At that time, everyone was working hard, and this spirit of striving for the top deeply infected me. In order to master technology better, I always carry a technical book in my bag. I go to the well during the day and try to figure it out against the real thing, and I go home to sort out my notes at night.

　　Adding packing and changing belts is our daily work. A belt weighing more than 30 kilograms, I always riveted enough to drag it to the operating table. Although I have worn calluses on my hands, I have become more and more skilled in changing belts, creating a record of changing belts for 15 seconds, which has attracted the admiration of the masters.

　　The crowbar, pipe wrench, wrench and screwdriver are my four-piece sets when washing wells, which add up to 15 kilograms. In order to reduce the weight, I changed "four pieces into one piece", and the total weight was reduced to 2.5 kg, which improved the working efficiency.

　　After tasting the "sweetness" of innovation, I wondered how to make the sealing ring in the packing box "pop out" automatically. At that time, the sealing ring in the packing box could only be replaced by pinching, which took at least 40 minutes at a time, and the oil production machine had to stop working. Once, I held a tube of lipstick in my hand and slowly turned the bottom of it, and the paste inside gradually exposed, which made me find inspiration at once. So, by disassembling the internal structure of lipstick, I developed the "up-down adjustable packing box", which shortened the operation time by three quarters and prolonged the service life of the filler by six times. Our skilled workers have not only "brute force" but also "ingenuity".

　　After 2003, I have a number of identities such as trainer, coach and senior technician, and I have an additional responsibility of training students. In 2011, Liu Li Studio was established. From the initial team of two people, it gradually developed into an innovation and efficiency alliance covering 35 types of work such as oil production and gathering and transportation, with 537 members. Just in March of this year, I was awarded the title of "Artisan of the Great Country of the Year". I have always felt that "luck" is not the only way to become a talent and serve the country with skills. Only with correct thinking, firm will and down-to-earth attitude can we achieve something.

　　A few days ago, the General Secretary of the Supreme Leader sent a letter to congratulate the first great country craftsman innovation exchange conference. As soon as the news came out, my friends and I were encouraged and competed to forward it. In the future, I will continue to work hard, do a good job of mentoring and continue to pursue my dreams with a new generation of oil people.

Push hard with your heart and let the sound cross the mountains and seas.

Narrator: Zhang Luming, radio communication designer of Guangzhou Haige Communication Group Co., Ltd.

　　I have been interested in wireless communication technology since I was a child, and I like playing with the radio. In 1984, at the age of 21, I graduated and came to the predecessor of Guangzhou Haige Communication — — Work in the state-owned 750 factory.

　　At that time, the spring breeze of reform blew the land of South Guangdong, and it became the focus of the research team to catch up with the international advanced level. In the process of single board debugging, the frequency index has been unable to meet the requirements of the whole machine. In order to solve this "stuck neck" problem, I led the team to explore and attack day and night. One day, a group of birds chirped away from the telephone pole outside the laboratory window. I looked up at them and happened to find a ceramic insulating connector between the wire and the telephone pole. So I changed my mind, not limited to improving the printed board material itself, but adding high-performance insulating materials between the printed board and key devices. In the end, the problem that plagued the team for several months was solved. This also makes me feel that innovation needs accumulation and persistence.

　　For more than 40 years, I have been fortunate to participate in and witness the development of four generations of communication technology in China. My goal is always to send and receive radio waves carrying sound with high fidelity, so that sound can cross mountains and seas.

　　In the 1990s, my company was on the verge of bankruptcy. The temptation of high salary once made me want to leave. However, I finally chose to stick to it. In 2000, Hagrid Communications was established. Flexible mechanism construction makes the relationship between enterprises and employees closer. In 2006, Luming Laboratory named after me was established. Today, "Luming Lab" has trained more than 100 technical backbones for Hagrid Communication, and they have successively broken through dozens of key technologies in the communication field, and many technologies have reached the world’s leading level.

　　In March of this year, I was elected as "Artisan of the Great Country of the Year" in 2021. What is even more surprising is that on the eve of "May 1st" International Labor Day, General Secretary of the Supreme Leader sent a congratulatory letter to the first great country craftsman innovation exchange conference. I will keep in mind the entrustment of the General Secretary, seize every minute to solve the difficult problems in the field of wireless communication technology, and "make a living and be good at it" to make China famous in the world.

"Local Experts" Running on the Road of Innovation

Narrator: Tan Wenbo, a tool worker and senior technician of China Petroleum Group Western Drilling Engineering Co., Ltd.

　　Before I went to work in the oil field, most of my impressions of Xinjiang came from the description in the textbook. My father was also an oil worker. In the era when he worked, the conditions were even more bitter. The older generation of oil people stood up the industrial backbone of the Republic with the spirit of fighting in the world.

　　When I first started working, I was thin and small, and I felt very tired in the face of high-intensity labor requirements, so I tried to make some small tools such as levers and zip lines to save my effort. These small productions have effectively improved the work efficiency and planted the seeds of invention and creation for me.

　　What really ignited the innovative flame in my heart was an experience of repairing imported equipment. At first, we asked foreign experts to repair it, but when the other party checked it a little, it said that it could not be repaired, and suggested that we replace the whole machine. However, giving up maintenance will have a huge impact on production. I volunteered, holding my breath in my heart: What foreign experts can’t fix, we China mechanics can fix it. So, I asked college students who know foreign languages to consult materials, disassemble machines and reassemble them … … After some repairs, the machine returned to normal. Later, I repaired a number of foreign imported equipment, and my colleagues called me a "soil expert".

　　Since then, the idea of "fighting for breath" has driven me to keep advancing on the road of invention and creation. For example, the original cable bridge plug setting tools are imported from abroad, so there are great risks in storage, transportation and use, and the equipment I designed is driven by electro-hydraulic pressure, which can effectively improve production efficiency and safety.

　　Along the way, I have won many honors such as "National Model Worker", "The Most Beautiful Worker in China" and "Great Country Craftsman 2018 Person of the Year". But I always feel that I still have a lot to do on the road of technological innovation. It is the older generation of oil people who constantly give us strength. I want to pass on this spirit one by one and lead more skilled people to run faster on the road of innovation.

Carve green water and green mountains to record the beautiful times.

Narrator: Zheng Chunhui, senior arts and crafts artist of Fujian Tenghui Craft Co., Ltd.

　　I was born in the countryside and have been interested in artistic creation since I was a child. There is no money to buy paper and pens at home, so I draw on the ground. Later, by coincidence, I began to learn wood carving skills and gradually became a wood carving craftsman.

　　In the past, our local woodcarving was mainly about characters, and the landscape was just a foil. But the beautiful mountains and rivers in my hometown always haunt me, and my childhood memories and classical poems I have read always urge me to carve them. So, I began to try to use the composition of landscape painting to create woodcarving with cultural elements such as China’s classical poems.

　　I have been thinking about how to integrate traditional skills into modern society. In my eyes, the creation of landscape woodcarving should not only make traditional landscape painting stand up and live, but also reflect the reality and record the times. Later, I spent several years on a camphor tree with a length of more than 12 meters, a height of more than 3 meters and a width of more than 2 meters, and created a picture of the Riverside Scene at Qingming Festival with special significance by innovating the techniques of hollow carving, through carving and Putian subtle through carving. Because of the huge volume of the work, it also won a Guinness World Record.

　　Unexpectedly, a woodcarving work has become a window to show our traditional skills, history and culture, and also a link to communicate with the world culture.

　　In 2020, I was awarded the "Artisan of the Great Country of the Year", and the nine people who won the prize with me were all technical masters from engineering and technical positions. I think this award is actually awarded to the group of folk craftsmen I represent, which represents the praise and affirmation, encouragement and spur of the party and the state to all folk craftsmen.

　　I think our fingertips not only inherit traditional skills, but also a craftsman spirit that dares to innovate and be the first. Facing the future, I will certainly live up to the earnest entrustment of the Supreme Leader General Secretary, lead more young people who are interested in it, and use our hands to lift more "Made in China" handicrafts to go abroad and amaze the world.

　　CCTV News:According to the website of the People’s Bank of China, the People’s Bank of China and China Banking and Insurance Regulatory Commission publicly solicited opinions on "Opinions on Financial Support for the Development of Housing Leasing Market (Draft for Comment)". Soliciting opinions, it is proposed to focus on supporting the development of specialized and large-scale housing leasing enterprises with self-sustaining properties. Financial support for housing leasing should adhere to the position that houses are used for living, not for speculation, and focus on supporting self-sustaining property-based housing leasing enterprises with independent legal person operation, clear business boundaries and real estate professional investment and management capabilities, so as to promote their large-scale and intensive operation and improve the supply capacity and operation level of long-term rental housing. Details are as follows:

Opinions on financial support for the development of housing rental market

(Draft for Comment)

　　In order to thoroughly implement the decision-making arrangements of the CPC Central Committee and the State Council, support the accelerated establishment of a housing system with multi-agent supply, multi-channel guarantee and simultaneous rent and purchase, cultivate and develop the housing rental market, and promote the stable and healthy development of the real estate market, according to the Opinions of the General Office of the State Council on Accelerating the Cultivation and Development of the Housing Rental Market (Guo Ban Fa)

　　[2016] No.39) and "Opinions of the General Office of the State Council on Accelerating the Development of Affordable Rental Housing" (Guo Ban Fa [2021] No.22), we now put forward the following opinions on financial support for the development of the housing rental market:

　　I. Basic Principles and Requirements

　　(1) Support the structural reform of the supply side of housing leasing. Financial support for housing leasing should focus on the key points and aim at the shortcomings, mainly in big cities, focusing on solving the housing problems of new citizens, young people and other groups, supporting all kinds of subjects to build and rebuild long-term rental housing, revitalizing existing housing, and effectively increasing the supply of affordable and commercial rental housing.

　　(two) focus on supporting the development of specialized and large-scale housing leasing enterprises with self-sustaining properties. Financial support for housing leasing should adhere to the positioning that houses are used for living, not for speculation, and focus on supporting self-sustaining property-based housing leasing enterprises that operate as independent legal persons, have clear business boundaries, and have real estate professional investment and management capabilities to promote their regulations.

　　Modular and intensive management to improve the supply capacity and operation level of long-term rental housing.

　　(3) Establish and improve the financial support system for housing leasing. Financial support for housing leasing should be based on market allocation, providing diversified, multi-level and full-cycle financial products and financial service systems for the investment, development, operation and management of leased housing, with complete market functions, balanced structure and orderly competition.

　　— — Financial institutions have a reasonable division of labor. Commercial finance should meet the reasonable financing needs of all kinds of rental housing subjects in accordance with the principles of legal compliance, controllable risks and sustainable business. Policy finance and development finance are limited to providing financing for the development, construction and operation of affordable rental housing on the premise of meeting the functional orientation and business scope.

　　— — Financial product innovation norms. Housing lease credit products should have clear functions, reasonable term and interest rate pricing, perfect risk evaluation and post-loan management. Direct financing products should be simple and clear in structure, sound and effective in market restraint and operation mechanism, transparent in product pricing, and true and compliant in capital use.

　　— — Optimization of credit and capital market allocation. The credit market mainly meets the needs of various entities to develop and build rental housing, as well as the liquidity and daily operation of housing rental enterprises. The capital market focuses on the development of long-term financing tools for housing rental investment. The credit market and the capital market can be coordinated and reasonably connected according to the income and risk characteristics of different links of housing leasing.

　　Two, strengthen the innovation of housing rental credit products and service models

　　(four) to increase credit support for the development and construction of rental housing. Support commercial banks to issue development and construction loans to real estate development enterprises, industrial parks, rural collective economic organizations, enterprises and institutions and other entities to build or rebuild long-term rental housing.

　　Payment. The proportion of project capital for rental housing construction should not be less than 20% of the total investment of development projects, and the loan period is generally 3 years, and the longest is not more than 5 years. Commercial banks should establish a perfect loan approval mechanism and risk management mechanism for development and construction according to the cash flow of various entities and the risk characteristics of real estate development, so as to improve the efficiency and management level of loan approval.

　　(V) Innovative groups purchase rental housing credit products in bulk. For enterprises and qualified institutions to purchase idle houses in batches according to laws and regulations for dormitory-type affordable rental housing, and specialized large-scale housing leasing enterprises to purchase idle houses in batches according to laws and regulations for affordable rental housing or commercial rental housing for long-term operation, commercial banks are encouraged to issue rental housing group purchase loans on the premise that risks are controllable, businesses are sustainable and implicit debts of local governments are not added. Commercial housing and commercial housing purchased with loans should be houses with clear legal relationship and completed acceptance. During the loan period, the rental purpose of the house shall not be changed. Leased housing groups purchase loans for a maximum period of not more than 30 years, and the loan amount shall not exceed 80% of the assessed value of the property in principle.

　　(six) support the issuance of housing rental business loans. If a housing leasing enterprise manages long-term rental housing with its own property rights, the term of the housing leasing business loan shall not exceed 20 years, and the loan amount shall not exceed 80% of the assessed value of the property in principle, which can be used to replace the loan for early development and construction of the property. For the non-proprietary rental housing formed by the housing leasing enterprises in accordance with the law and in compliance with the transformation of industrial plants, commercial office buildings and villages in the city, the term of operating loans shall not exceed 5 years, and the loan amount shall not exceed 70% of the total rent receivable within the loan period in principle.

　　Commercial banks should carry out due diligence investigation on the legal compliance of the operation and management of leased housing, the rental level and occupancy rate of leased housing, and the professional ability, financial status and continuous prudent operation of housing leasing enterprises, and design the loan term, interest rate and repayment method reasonably in combination with the operation and risk characteristics of housing leasing enterprises.

　　Housing leasing enterprises should take rental income as the first source of repayment. If the housing leasing enterprise has clear other repayment sources, commercial banks can issue pledge and mortgage loans, but the legal risks of pledge and mortgage should be carefully evaluated to ensure the enforceability of pledge and mortgage. On the premise of compliance with laws and regulations, commercial banks are encouraged to issue credit loans according to the credit standing and operating conditions of housing leasing enterprises.

　　Explore the role of policy housing finance, support housing leasing enterprises to hold and operate affordable rental housing for a long time, and give priority to meeting the housing rental needs of eligible new citizens, young people and other groups.

　　(seven) innovative comprehensive financial services for housing leasing related enterprises. Encourage commercial banks to actively explore financial service models and financial products suitable for the needs of enterprises related to housing leasing, and provide comprehensive financial solutions such as account opening, settlement, consultation and cash management to housing leasing construction and operation enterprises, housing leasing brokerage institutions and housing leasing management service platforms.

　　Third, broaden the diversified investment and financing channels in the housing rental market

　　(eight) to enhance the ability of financial institutions to put in housing rental loans. Support commercial banks to issue financial bonds for housing leasing, and raise funds specifically to increase the investment of housing leasing development and construction loans and operating loans.

　　(9) Broaden bond financing channels for housing leasing enterprises. Support housing leasing enterprises

　　Industry issued debt financing instruments, corporate bonds, corporate bonds, earmarked for rental housing construction, purchase and operation. Encourage the optimization of bond issuance process, improve the issuance efficiency of housing lease bonds, and provide financing facilities for housing lease enterprises.

　　(10) CoveredBond for innovative housing lease. If the rental housing owned and operated by the housing leasing enterprise has a sustained and stable cash flow, the property mortgage can be used as a credit enhancement, and housing lease guarantee bonds can be issued. Housing lease guarantee bonds are included in the bond management framework.

　　(eleven) the steady development of real estate investment trust funds (REITs). Steadily promote the pilot work of real estate investment trust funds (REITs), and raise funds for housing leasing enterprises to hold and operate long-term rental housing under the premise of controlling risks. Support real estate investment trust funds (REITs) share trading circulation, promote long-term stable operation, and prevent short-term speculation. Give priority to supporting xiong’an new area, Hainan Free Trade Port, Shenzhen Socialism with Chinese characteristics Pilot Demonstration Zone and other key areas supported by national policies and big cities with net population inflow to carry out real estate investment trust funds (REITs) pilot projects, and provide financial support for enterprises that use all kinds of construction land (including collective construction land, idle land owned by enterprises and institutions, etc.) to build, hold and operate long-term rental housing according to laws and regulations.

　　(twelve) to guide all kinds of social funds to invest in the field of housing leasing in an orderly manner. Support financial institutions, asset management products and other market entities to standardize investment in financial products related to housing leasing. Encourage housing leasing enterprises and professional asset management institutions to hold and operate rental housing for a long time through real estate investment trusts (REITs). Support long-term funds such as insurance funds to invest in the housing rental market. Encourage housing leasing enterprises and finance.

　　Institutions use interest rate derivatives to hedge related interest rate risks.

　　Four, strengthen and improve the financial management of housing rental.

　　(thirteen) strict housing leasing financial business boundaries. Housing leasing financial business should be strictly positioned to support the development of housing leasing market and not provide financing for short-term speculation. Housing rental financial products and services should be clearly distinguished from those of non-rental housing. It is strictly forbidden to finance non-rental housing in the name of supporting housing rental, and it is strictly forbidden to use housing rental financial products for commercial real estate development in violation of regulations. Financial institutions should establish and improve relevant business systems, strengthen compliance review and evaluation, and ensure prudent and compliant business.

　　(fourteen) to strengthen the management of housing rental credit funds. Commercial banks and other institutions should strictly review housing lease credit and post-loan management, strengthen the investigation and tracking of borrowers, project attributes and the authenticity of loan purposes, ensure that loan funds are used for housing lease construction and operation in accordance with the agreed purposes, and effectively prevent risks such as misappropriation and cashing out of funds. If the lease property of the project or the use of the house is changed during the loan period, the loan shall be recovered in time.

　　(fifteen) standardize the innovation of direct financing products for housing leasing. The direct financing products of housing lease should have excellent quality of basic assets, simple structure, clear legal relationship, open and transparent information and legal compliance with the use of funds. Relevant acceptance departments should clarify the business model of housing leasing enterprises, the use of raised funds and other policies and audit requirements, improve information disclosure and post-supervision management, take effective measures to ensure that raised funds are used for related activities such as rental housing construction and operation, and shall not be diverted for other purposes.

　　(sixteen) to prevent financial risks of housing leasing. Commercial banks, etc. lease housing.

　　Institutions providing financing should establish and improve relevant systems, strengthen compliance review and evaluation, and ensure prudent and compliant business. Standardize the management of financing subjects, formulate clear access standards, and implement list management for non-personal objects. Limit the debt level of all kinds of housing leasing enterprises and real estate development enterprises holding leased housing to ensure that their asset-liability ratio remains in a moderate range. Strengthen the monitoring of the operation and management, financial status and the use of funds of housing leasing enterprises. If housing leasing enterprises violate the loan contract, they should promptly take effective measures such as accelerating liquidation and collecting loans in advance to resolve risks.

　　Housing leasing enterprises must complete the relevant filing work on the housing leasing management service platform established by the housing and urban-rural construction department before financing. For direct financing products of housing leasing, we should fully reveal the risks related to housing leasing business and real estate market, establish and improve the risk early warning and disposal mechanism, and protect the interests of investors.

　　(seventeen) the establishment of housing rental financial monitoring and evaluation system. The People’s Bank of China took the lead in establishing a special statistical system for housing leasing finance, strengthened the statistics, investigation and monitoring analysis of housing leasing financial products, and explored the establishment of a policy-oriented effect evaluation system for housing leasing special credit. Relevant departments should strengthen the sharing of information related to housing leasing and give full play to the joint efforts of supervision.

　　The Shanghai headquarters of the People’s Bank of China, branches, business management departments, city center branches of provincial capitals and sub-provincial city center branches are requested to forward this opinion to relevant institutions within their respective jurisdictions together with the Banking Insurance Regulatory Bureau of their respective provinces (autonomous regions and municipalities), and coordinate the implementation of this opinion.

　　On the 24th local time, Twitter owner Musk officially put on a new logo for social media Twitter, replacing Twitter’s original classic blue bird with "X". On the same day, Linda Yaccarino, CEO of Twitter, issued a message announcing that the Twitter logo was officially changed to X.

　　Musk also put a video on his Twitter account, and the pattern in the video changed from Twitter’s original classic blue bird to "X". Musk also posted that X.com’s website has pointed to twitter.com. In addition, he also released a picture of the new icon "X" being projected on the Twitter headquarters building, with the caption "This is our headquarters tonight".

　　Some media concluded that changing Twitter to "X" was a bad joke, but it also highlighted Musk’s ambition to build his "universal application". Musk once said that the acquisition of Twitter is to accelerate the creation of the universal application "X" and that "the acquisition of Twitter can accelerate this process for three to five years".

　　It is reported that as early as April this year, it was reported that the Twitter company held by Musk was merged into its newly established company X Corp, and Twitter also announced to its business customers that Twitter would be renamed "X Corp", which means Twitter no longer exists as an independent company. In xAI official website, an artificial intelligence company founded by Musk, Twitter is also called "X". According to reports, Musk registered and established two new companies in Nevada on March 9: X Holdings Corp and X Corp The former is the parent company of the latter. On March 15th, Musk applied to merge his X Holdings I with X Holdings Corp and Twitter with X Corp.

　　Re-branding or Dangerous Action?

　　Experts say this move may further alienate the original users.

　　In fact, since Musk acquired Twitter, this world-renowned social media company has undergone tremendous changes, from internal layoffs, restrictions on speech, and suspension of cooperation by advertisers. It is reported that Musk said earlier this month that the advertising revenue of the platform has been reduced by nearly half with the withdrawal of many large advertisers. Data from consulting firm Brand Finance shows that the brand value of the company has dropped by 32% compared with last year, mainly due to Musk’s "radical strategy".

　　Yanhui Zhao, a professor of marketing in university of nebraska at omaha, USA, believes that when an enterprise is in trouble or wants to change its direction, brand remodeling can play a positive role. After studying 215 listed companies that have been rebranded, he found that half of them have achieved certain results. "This means that Musk’s move may be timely." He added that Musk hopes to turn Twitter into a "universal application" that can socialize, trade, take taxis and book hotels. Linda also explained in the social platform that the "X" platform (Twitter) will become a platform that can deliver everything. According to Yanhui Zhao, this is a very important rebranding for Twitter.

　　However, according to Mike Proulx, a research expert at Forrester, a research consultancy, Musk still has a long way to go to achieve the above goals. "It takes time, money and manpower, which the company doesn’t have now." Mike also said that this move may further alienate Twitter’s original user base. In addition, considering the trust of Twitter users in the platform and financial supervision issues, many insiders believe that Musk’s wish is likely to fail.

　　Shuba Srinivasan, a marketing professor at Boston University, warned that this was a dangerous move. "When a company is already in chaos, the possibility of success will be reduced." She added that such a move is even more dangerous, especially when other social media companies are competing with it.

　　It is reported that another social media giant, Meta, has previously launched the application Threads and directly targeted Twitter. According to a survey data in May this year, a quarter of Twitter users said in the survey that they don’t expect to use the platform for one year. According to the report, changing Twitter to "X" also made users who had previously held a wait-and-see attitude towards Twitter leave the social platform more simply.

　　Jean-Pierre Dube, a professor of marketing at the University of Chicago, thinks it’s strange to change Twitter’s classic blue bird logo to "X". "Why do you choose to gain a brand with great popularity, and then completely ‘ Make a makeover ’ And? In the short term, this is hard to understand. " In Dube’s view, it is difficult to judge whether rebranding can save Twitter. "I think leadership is the most important thing."

　　Why does Musk love "X"?

　　"X.com" once helped him earn the "first bucket of gold"

　　Bobby Allyn, a journalist who specializes in science and technology, believes that Musk is trying to promote the "X" symbol on the surface, but in fact, it is only through publicity on social media, and the platform has not made substantial changes. "Joshua White, a professor of finance, talked to me about this issue. He thought that the name change seemed to attract people’s attention, but in fact it was of little commercial value. He described it as ‘ Coke changes its traditional packaging, but does not change any formula ’ " .

　　Drew Benvie, CEO of Battenhall, a social media consulting company, analyzed that it is better to say that Musk wants to develop around his own "Musk Empire" than to reshape Twitter, and the "X" series companies will obviously work more closely together.

　　According to reports, Musk once said that "I like the letter &lsquo very much; X’” Its passion for the letter "X" dates back more than 20 years. In 1999, Musk founded an Internet financial service company named "X.com", which was later transformed into "PayPal". In 2002, PayPal was sold to "eBay" for $1.5 billion, and Musk also earned nearly $180 million from it, which enabled him to have enough financial resources to invest in Tesla and established his space exploration company SpaceX in 2002. In 2016, Musk established Neuralink, a brain-computer interface company. It is reported that in addition to the newly merged Twitter, SpaceX and Neuralink now belong to X Corp.

　　Bob said that he didn’t know why Musk liked the letter "X" so much. However, according to his speculation, Musk’s feelings for "X" may be out of some nostalgic feelings. "After all ‘ X.com’ Let him earn ‘ The first bucket of gold ’ 。”

　　Red Star journalist Li Jinrui

Recently, the Nongfu Spring Huangshan Base project officially started. It is reported that the total investment of the project is 1.25 billion yuan. After full operation, it is expected to generate about 150 million yuan in local taxes every year and provide more than 300 jobs. By the end of next year, Anhui consumers will be able to drink the Nongfu Spring from the depths of Huangshan Mountain.

It is understood that the Nongfu Spring Huangshan Project is a key investment attraction project in Huangshan City, Anhui Province. It not only meets the high-quality development goals of the natural drinking water industry in Huangshan City, but also relies on the base to carry out multi-field product discussions and cooperation to promote the upgrading of the ecological industry in Huangshan.

The new base of Nongfu Spring promotes the development and upgrading of Huangshan’s natural drinking water industry

In recent years, there has been an increasing demand for high-quality natural water in markets across the country. In particular, the expanding market demand in densely populated eastern and central China has prompted Nongfu Spring to continue to search for water sources and establish new production bases in the region. Huangshan has also entered the exploration scope of Nongfu Spring.

It is understood that in 2017, Huangshan City stated in the "Huangshan City Natural Drinking Water Industry Development Plan (2016-2025) " that it will vigorously develop the natural drinking water industry, and strive to achieve the goal of sales output value of 10 billion yuan in 2025. In 2020, the "Huangshan City Natural Drinking Water Industry High-Quality Development Implementation Plan" proposed that by 2022, the natural drinking water industry will become a new growth point for the city’s economic development. Huangshan City has become a well-known natural drinking water production base in China, influential in the eastern region, and well-known in Anhui.

Nongfu Spring Huangshan water source real map, the end of next year, Anhui people drink Nongfu Spring may be the mountain spring here.

In the process of promoting the implementation of the Nongfu Spring Huangshan Base project, the two levels of government in Huangshan City formed a special class for the project to closely track the service throughout the process and promote the preliminary work in parallel, so as to achieve the efficient implementation of the project. The project took 273 days from the contact to the signing, only 3 days from the enterprise registration to the project filing, and only more than 3 months from the land transfer to the completion of leveling. "The Nongfu Spring Huangshan project is the fastest project in our preliminary work in the past ten years, which can be described by the word’divine speed ‘!" The Nongfu Spring Huangshan project owner said that the good local business environment and the government’s service awareness are also one of the reasons why Nongfu Spring chose Huangshan.

Nongfu spring Huangshan water source environment.

Of course, under the policy, the high-quality water sources in Huangshan provide support for Nongfu Spring to establish a production base in Huangshan. According to the public data of the Anhui Provincial Department of Ecology and Environment, in 2022, the water quality of surface water and drinking water sources in Huangshan City reached 100% of the standards, and the quality and improvement rate of surface water in the first three quarters reached the first place in the province. The ecological compensation index of the Anjiang street section has been better than the assessment standard for 11 consecutive years. Xin’an River (Huangshan Section) was awarded the first batch of excellent cases of beautiful rivers and lakes in the country and is the only one in Anhui Province.

Nongfu spring Huangshan water source real map.

Nongfu Spring Huangshan water source is located in the foothills of Huangshan Mountain. In 2021, more than 20 water sources were explored in the Huangshan area and three water sources in the foothills were finally confirmed after a long water quality tracking test.

These three water sources are located in the inaccessible hinterland of mountains and forests, with clear water bodies and balanced mineral elements, meeting the rigorous water selection standards of Nongfu Spring.

Nongfu spring Huangshan water source real map.

More than ten water sources cover the whole country, and Nongfu Spring continues to occupy a dominant position in the market

Since the announcement of the comprehensive transformation of natural water production in 2000, finding high-quality water sources has become the biggest issue for Nongfu Spring. It is understood that the Huangshan water source of Nongfu Spring is the 13th water source of Nongfu Spring in the country, which is also the third largest water source in East China after Qiandao Lake and Wuyi Mountain.

Nongfu Spring Huangshan water source real map, the end of next year, Anhui people drink Nongfu Spring may be the mountain spring here.

In July this year, Nongfu Spring announced the completion of a new water source in Daming Mountain, Guangxi. In addition to Huangshan Mountain, Nongfu Spring has also looked for water sources in Sangzhi, Hunan and Qingcheng Mountain, Sichuan. As of now, Nongfu Spring has put into production 12 water sources across the country, and has 3 water sources under construction. The number of water sources far exceeds that of other brands in the packaged drinking water industry. There are dozens of water intake pipes built alone, with a total length of more than 300 kilometers.

"One meter forward, the water quality will be better." In order to obtain better water from a higher source, most of the Nongfu Spring pipelines are located in the deep mountains and are inaccessible. The construction process has also overcome many difficulties and obstacles: The 11.8-kilometer water intake line in Daming Mountain, Guangxi is close to the cliff wall, and the pipeline can only be transported up the mountain by pure manual means. Nearly 2,200 water pipes, it took more than 60 personnel just to move up the mountain, took a month, and it took another four months to lay all of them. The Huangshan water source is faced with rough and bumpy mountain roads and river channels full of boulders. The local government and Nongfu Spring need to skillfully design the pipelines and bypass trees and boulders without affecting the pristine environment. Therefore, there are more bends in the water pipeline, which needs to be cut into 1-2 meters and carried up the mountain by manpower, which greatly increases the difficulty and cost of construction. In addition, the three pipelines are more than 50 kilometers long and travel along the original road as much as possible, achieving harmony with the natural environment.

Nongfu Spring Huangshan water source along the way.

In the water sources of Qiandao Lake and Wanlv Lake, Nongfu Spring needs to extract water at a depth of 30-60 meters without touching the bottom, shore, and surface of the lake. Through various technological breakthroughs such as bridge construction and underwater suspension devices, Nongfu Spring has created many "unique" in the industry. Similar construction processes have been replicated in almost all water sources, and some factories even took six years to complete.

"High-quality water sources often require a long time to find and accumulate, which in itself constitutes a physical barrier, and more importantly, the management ability behind Nongfu Spring. Natural water sources have their own characteristics, and management requires finer granularity. It involves water extraction, water quality, storage and many other aspects. The accumulation of a series of management knowledge will form a soft barrier, which cannot be imitated in a short time." Some industry experts have analyzed. For more than 20 years, Nongfu Spring has defined the standard of natural water through time-consuming water search and water source construction, and has continued to occupy a dominant position in the market with stable quality.